Supervisor, Paid Search

About the role

Company Description: PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation. Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity. Because in modern healthcare, the brands that are found are the ones that lead. And when brands lead, advantage follows. Go deeper. Be found.

Overview: The Paid Search Supervisor is responsible for leading a team of Search Sr. Associates and Associates for a client or group of brands to ensure best-in-class strategy and execution are in place. From ensuring flawless execution and driving innovation to leading client-facing strategy conversations and career management – the Supervisor plays an integral role in upleveling the Search team’s strategic approach. The goal of this role is to “Sharpen the Sword” of the Search campaigns, strategy and deliverables – not responsible for doing all of the work, but responsible for ensuring that all of the work gets done, and done well.

Responsibilities

• Ensure timeliness and quality of builds, ensuring recommendations are strategically aligned with campaign goals
• Responsible for pre-launch review and compliant launch of uploads, both through review and ongoing process training
• Review and up-level optimization calendar and test plans, ensuring implementation and sharing of results
• Review client-facing materials and provide feedback to ensure quality, depth and timeliness
• Active and vocal role in representing Search in client meetings, building trusting relationships with client counterparts to be viewed as strategic search expert
• Support team reporting workstreams, helping bring meaning and action to performance data, and partners across teams to evolve approach
• Lead the completion of annual plan deliverables and presents to clients/partners, ensuring connection between brand objectives, cross-channel plan and Search approach
• Provide upfront direction and training to team and confirm timelines/check in's to ensure deliverables are completed on time
• Oversee daily operations of Associate and Sr. Associate teams, providing clear and direct feedback on opportunities for improvement
• Proactively share learnings across PHM, both personally as well as identifying opportunities for broader team to increase visibility
• Lead Annual Reviews and holds career-centric 1:1s + Catch-Ups with Associates and Sr. Associates
• Nurture vendor partnership and ensure brands are maximizing value

Skills

• Strong knowledge of the search landscape (paid and organic), how