Supervisor, Paid Search

PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation. Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity. Because in modern healthcare, the brands that are found are the ones that lead. And when brands lead, advantage follows.

About the role

The Paid Search Supervisor is responsible for leading a team of Search Sr. Associates and Associates for a client or group of brands to ensure best-in-class strategy and execution are in place. From ensuring flawless execution and driving innovation to leading client-facing strategy conversations and career management, the Supervisor plays an integral role in upleveling the Search team’s strategic approach. The goal of this role is to “Sharpen the Sword” of the Search campaigns, strategy, and deliverables—not responsible for doing all of the work, but responsible for ensuring that all of the work gets done, and done well.

Responsibilities

• Ensure timeliness and quality of builds, ensuring recommendations are strategically aligned with campaign goals
• Responsible for pre-launch review and compliant launch of uploads, both through review and ongoing process training
• Review and up-level optimization calendar and test plans, ensuring implementation and sharing of results
• Review client-facing materials and provide feedback to ensure quality, depth, and timeliness
• Active and vocal role in representing Search in client meetings, building trusting relationships with client counterparts to be viewed as strategic search expert
• Support team reporting workstreams, helping bring meaning and action to performance data, and partners across teams to evolve approach
• Lead the completion of annual plan deliverables and present to clients/partners, ensuring connection between brand objectives, cross-channel plan, and Search approach
• Provide upfront direction and training to team and confirm timelines/check-ins to ensure deliverables are completed on time
• Oversee daily operations of Associate and Sr. Associate teams, providing clear and direct feedback on opportunities for improvement
• Proactively share learnings across PHM, both personally as well as identifying opportunities for broader team to increase visibility
• Lead Annual Reviews and hold career-centric 1:1s + Catch-Ups with Associates and Sr. Associates
• Nurture vendor partnership and ensure brands are maximizing value

Knowledge

• Strong knowledge of the search landscape (paid and organic), how consumers leverage search, and how brands can benefit from a strong search presence
• Expertise in channel campaign implementation, management, analysis, optimization, and automation
• Well-versed in industry updates, proving perspective on implications in Healthcare
• Understand measurement and tech partner landscape, vetting innovative solutions for client testing
• Deep understanding of condition, therapeutic area landscape, and competitive set
• Expert knowledge of client's business objectives and priorities, able to connect to current Search approach and future opportunities
• Broad knowledge of digital landscape and agency capabilities (planning, SEO, online and offline Media, technology, etc.) and where Search fits into the landscape

Qualifications

• Ability to multi-task and manage one’s time, demonstrating personal organization and ability to meet deadlines while maintaining attention to detail
• Proven ability to lead people and projects with experience delegating, providing clear direction, training, and coaching others on Search tasks, concepts, and personal growth
• Strong communication and listening skills, deeply understanding the needs of others and articulate their needs
• Diligently and flawlessly executes on assigned area of project
• Takes initiative and shows accountability for team’s work, proactively working to solve problems, improve process, and create efficiencies
• Exhibits integrity, trust, and investment in self-development
• Adherence to agency procedures (timesheets, required trainings, 360 feedback, etc.)
• Bachelor’s degree preferred, with 4+ years of direct Search campaign management
• Healthcare industry knowledge a plus

Benefits

• Medical coverage, dental, vision, and disability benefits
• 401K retirement plan
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off

Pay

USD $75,050.00 - USD $107,835.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position.