Jobs · Management · California

Paid Search Supervisor

Mindgruve · San Diego, CA · 4 wk ago
Management$85k–$95k/yrFull-time
At Mindgruve, we are a global digital agency dedicated to accelerating business growth through marketing and digital transformation. We are seeking a self-motivated, results-driven Paid Search Supervisor to join our dynamic team. - Track, measure, and report performance media campaigns across multiple advertising services. - Optimize performance media campaigns across multiple Advertising Services. - Support the performance media team in developing strategies and managing accounts. - Create and interpret client program analysis and reporting (daily, weekly, monthly, quarterly, ad-hoc). - Provide subject matter expertise on performance media, web analytics, user experience, and behavior, data analysis, and reporting. - Coordinate and track regular performance media tasks and ad-hoc deliverables. - Generate data-driven insights about visitor behavior from website data on traffic patterns, order volume, conversion, navigation behavior, product selections, etc. - Identify opportunities for process efficiencies (i.e., automation). - Conduct keyword research, develop keyword lists, and bucket keywords. - Manage all search-related paid marketing opportunities. - Manage client media budgets. - Analyze and optimize keyword ad copy and landing pages/AB testing. - Monitor and assess competitive activity and keyword ranking performance. - Stay updated on industry best practices from Google, Yahoo, MSN, etc. - Collaborate with the management team to develop new campaigns and strategies. - Deliver online and digital reporting to executive management and internal teams regarding budget, campaign performance, and testing results. - Develop and occasionally present client-ready presentations. - Prepare weekly client reporting. - Travel to clients for meetings as needed. - Build and maintain an understanding of current topics in Performance Media, web analytics, data management, tools, and technologies relevant to the team's core responsibilities. - Bachelor’s degree in marketing, communications, or business administration. - 5-7 years of paid search and online marketing experience in an agency setting. - Experience managing and mentoring a team. - Expertise with Google Ads and Bing AdCenter. - Strong knowledge of and experience with analytics and testing tools. - Understanding of direct response and interactive marketing best practices. - Proficiency in the Microsoft Office software suite and Apple productivity apps (Pages, Keynote, Numbers). - Ability to work a hybrid schedule (3 days per week) from our Charleston, SC, Denver, CO, or San Diego, CA office. - Ability to work both independently and in a team environment. - Professional and personal integrity. - Experience managing large paid search digital marketing media budgets and hitting monthly goals for spend, revenue, and key performance metrics. - A detail-oriented mindset, focused on driving results and analyzing data to gain insights and opportunities for growth. - Excellent verbal and written communication skills. - Strategic thinker with strong analytical skills. - Experience with online bid management platforms. - Familiarity with online media planning/buying and performance metrics. - Google Ads certification. Compensation: $85,000 - $95,000 (Pay range is based on a market reference point and potential job offers may vary based on the skills, education, experience, and geographic location of the individual candidate. The compensation range reflects base rate only.) Compensation will be commensurate with experience. Additionally, for eligible full-time employees, we offer a competitive benefits package including medical insurance, dental insurance, and vision insurance; a flexible spending account; voluntary life and accident plans; and a 401(k) retirement plan with matching. We have six office locations in the US: San Diego, California, Los Angeles, California, Covington, Kentucky, Denver, Colorado, Nashville, Tennessee, and Charleston, South Carolina. We are seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office's; however, based on business needs and unique job functions, some roles may be eligible for remote work. (Bonus points if you’re bilingual in Spanish and/or Portuguese.)

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