STEPS Marketing Account Planner and Marketing Cloud Assistant

About the role

The STEPS Marketing and Salesforce/Marketing Cloud Assistant supports the Marketing and Brand Strategy department by helping create strategic content, administer Salesforce Marketing Cloud tools, track campaign performance, and support special projects.

Responsibilities

• Create and edit marketing content for various digital channels including email, social media, text, and print materials.
• Administer Salesforce Marketing Cloud tools to manage campaigns, track performance, and analyze data.
• Support the development and execution of marketing strategies that align with departmental goals and objectives.
• Collaborate with cross-functional teams to ensure marketing efforts are data-driven and effective.
• Contribute to the analysis of campaign data to identify trends and make informed decisions.
• Manage multiple projects simultaneously, ensuring accuracy, timeliness, and alignment with departmental goals.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• At least 1 year of relevant experience in marketing, preferably with experience in Salesforce Marketing Cloud.
• Strong proficiency in Microsoft Office Suite, particularly Excel for data analysis.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Basic understanding of digital marketing principles and analytics tools.

Qualifications

• Proficiency in Adobe Creative Suite for multimedia content creation.
• Experience with Google Analytics or similar tools for tracking and analyzing campaign performance.
• Strong analytical skills and the ability to interpret data to inform marketing strategies.
• Knowledge of SEO best practices and the ability to optimize content for search engines.

Skills

• Content creation and editing skills.
• Data analysis and interpretation skills.
• Project management and time management skills.
• Collaboration and teamwork skills.
• Technical literacy and ability to learn new digital marketing systems quickly.

Benefits

Our university community offers a supportive and inclusive environment where you can thrive. As a valued employee, you will enjoy:

• Competitive compensation starting at $35.00 per hour.
• Flexible scheduling options to accommodate your needs.
• Health insurance benefits.
• Employee assistance programs.
• Professional development opportunities.

Pay

$35.00/hour

Schedule

M-F, occasional evening or weekend work may be required, with the possibility of remote work for some tasks.

Benefits

Health insurance benefits, flexible scheduling options, professional development opportunities, and more.