Sr. Strategist, Vertical Marketing, Hospitality, Strategic Agency and Advertiser Marketing (SAAM)

Job Overview

The Strategic Agency and Advertiser Marketing (SAAM) team drives growth through innovative programs with our most strategic advertisers and partners. We're seeking a results-driven marketer to develop and quarterback vertical partnerships that accelerate adoption, build pipeline, and influence revenue. Working closely with sales teams and marketing channels, you'll lead integrated marketing plans and forge collaborative relationships with enterprise clients and agency/tech partners.

The ideal candidate is a strategic B2B marketing leader with a proven track record in the advertising industry, combining high-level thinking with hands-on execution skills in digital marketing and emerging technologies. You should have experience in the hospitality vertical, developing insights-led content to educate and inspire enterprise hospitality brands. The Sr. Strategist for Hospitality will also be responsible for account based marketing, seamlessly navigating complex enterprise-level relationships with our most mature / sophisticated advertising customers. You should excel at leading cross-functional teams, developing integrated campaigns, and building cohesive customer journeys to lead advertisers down the funnel.

We're looking for a skilled relationship builder adept at stakeholder management across all levels and a collaborative team player who thrives in a fast-paced, ambiguous environment. Your ability to deliver innovative solutions across diverse partner categories, coupled with exceptional storytelling and communication skills, will be crucial. Above all, you should be a customer-obsessed, entrepreneurial self-starter passionate about driving results.

Key Job Responsibilities

• Develop and own the vertical strategy across 1:1 or 1: few programs for strategic hospitality accounts
• Build joint go-to-market plans with sales, marketing, partner, and product teams to support growth across accounts
• Drive personalized, bespoke marketing tactics to engage multiple decision-makers across target accounts
• Lead integrated campaigns across digital, events, content, and executive engagement tailored to specific accounts or partners
• Collaborate cross-functionally with lifecycle marketing, content, product marketing, sales, and partner teams to ensure consistent and personalized execution
• Creation of custom content, sales enablement materials, and partner co-marketing assets
• Track and measure account engagement, influence on pipeline/revenue, and campaign ROI
• Use insights to refine targeting, messaging, and tactics
• Serve as a voice of key accounts internally to inform product, messaging, and experience
• Provide regular updates to stakeholders and partners on campaign progress, results, and key insights

Basic Qualifications

• Bachelor's degree, or BS degree
• 7+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience

Preferred Qualifications

• Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
• Experience leading creative development of innovative creative from concept to delivery
• Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)
• Experience presenting creative concepts effectively to senior executives
• Experience managing multiple projects and meeting aggressive deadlines
• 4-5 years experience working with brands/in the hospitality vertical
• Experience in marketing to enterprise brands within a technology, advertising, or SaaS environment
• Experience managing marketing programs across time zones, regions, and global cross-functional teams
• Experience with project management and CRM tools like Workfront, Airtable and Salesforce

Pay

• USA, CA, Culver City: $141,000.00 - $190,700.00 USD annually
• USA, CA, Santa Monica: $141,000.00 - $190,700.00 USD annually
• USA, NY, New York: $155,400.00 - $210,300.00 USD annually

Benefits

Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Learn more about our benefits at https://amazon.jobs/en/benefits.

This response is AI-generated, for reference only.