Sr Product Marketing Lead, Data Centers
About the role
The Senior Product Marketing Lead, Data Centers combines deep Data Center market expertise, product marketing, and portfolio management to shape strategy and accelerate growth within this rapidly expanding market. Serving as a subject matter expert and trusted advisor, this role develops deep insights into customers, applications, competitors, industry trends, and evolving market needs and translates them into product strategies, roadmap recommendations, go-to-market plans, portfolio decisions, and compelling value propositions. Acting as the Voice of the Customer and a bridge between Product Management, Engineering, Sales, and the market, this role helps BAC anticipate changing customer needs, make informed product and investment decisions, and position its solutions for long-term growth.
Responsibilities
- Serve as a subject matter expert and trusted internal advisor on the Data Center market, providing insight and guidance to Product Management, Engineering, Sales, and leadership on customer needs, applications, purchasing behaviors, competitive dynamics, technology trends, and evolving market requirements.
- Lead market research and opportunity assessment across customers, end users, competitors, market segments, applications, and industry trends to identify unmet needs, evaluate market opportunities