Sr. Partner Marketing Manager, Global ISV Partner Marketing
About the role
This highly visible role will work across AWS Software & Technology partners globally to develop and implement strategic plans that include building awareness, generating demand and driving pipeline and revenue. The ideal candidate will have a deep understanding of B2B marketing strategies, coupled with hands-on experience in integrated marketing, digital demand generation, and partner or alliance marketing.
The role will partner with product, field, brand, digital, partner marketing teams and agencies to define and execute a global demand, content and campaign strategy that drives acquisition and engagement. The ideal candidate will develop targeted marketing programs aligned with business priorities that engage and nurture prospects throughout the buyer's journey, measuring and optimizing performance against goals and ultimately driving conversion and revenue growth.
Responsibilities
The ideal candidate will be the subject matter expert for marketing partner solutions with and through partners across sales segments and geographies. They will work closely with partners and our Geo based partner teams to help execute these programs regionally and be an expert resource on marketing processes and guidelines for partners.
The role requires a proven leader with the demonstrated ability to think strategically to build and convey compelling value propositions and content with technology partners. They will work closely with partners, partner management and marketing teams to identify specific use-cases, customer personas and industry verticals to build and deliver joint value propositions for using AWS.
Requirements
- 6+ years of developing and managing acquisition marketing or channel programs experience
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Preferred Qualifications
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
- Experience driving direction and alignment with large cross-functional teams and agency partners
Qualifications and Skills
The ideal candidate will have creative ideas, extensive analytic and data-driven customer demand generation experience and a proven track record of driving successful demand generation programs. The ability to effectively communicate across both technical and non-technical audiences is critical. The candidate should be detail-oriented and organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and rapidly changing priorities. A solid understanding of the cloud landscape and software providers are critical to this role.
Benefits
Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
Pay
The base salary range for this position is $118,200.00 - $185,000.00 USD annually, depending on location. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location.