Jobs · Marketing · Virginia

Sr. Marketing Manager (Public Sector)

Marvel Marketers · Reston, VA · 2 wk ago
MarketingFull-time

About the role

We are seeking a Senior Marketing Manager for the Public Sector to help drive awareness and demand for innovative cloud security solutions within the public sector market. This role focuses on developing and executing strategic marketing initiatives that support secure, scalable, and compliant cloud technologies for government and regulated organizations.

Key Responsibilities

  • Develop and execute integrated go-to-market programs in partnership with Field Marketing to drive pipeline growth, customer engagement, and measurable business outcomes.
  • Serve as a strategic marketing partner to sales, customer engineering, digital marketing, content, and partner teams to align objectives and deliver high-impact initiatives.
  • Utilize AI tools and analytics to optimize campaigns, measure performance, and improve audience engagement across the customer journey.
  • Manage marketing budgets and lead event strategies across company-hosted and industry events, including large-scale conferences, executive engagements, and customer experiences.
  • Develop compelling messaging and differentiated value propositions related to cloud security, identity and access management (IAM), and network security solutions.
  • Build strong customer relationships within the public sector and support the development of customer success stories, case studies, and reference programs.
  • Collaborate with leadership and cross-functional teams to gain alignment and support for marketing strategies, initiatives, and investment priorities.
  • Lead public sector Account-Based Marketing (ABM) initiatives, including campaign development, audience segmentation, and performance measurement throughout the marketing funnel.

Minimum Qualifications

  • Bachelor’s degree in Business, Marketing, Communications, or a related field (or equivalent practical experience)
  • 10+ years of experience in business-to-business (B2B) marketing
  • 8+ years of experience supporting public sector or government-focused initiatives
  • Experience collaborating with cross-functional teams in complex organizations
  • Experience marketing cloud security or cybersecurity solutions preferred

Preferred Qualifications

  • Proven experience developing and scaling Account-Based Marketing (ABM) programs
  • Strong expertise in digital-first and multi-channel campaign execution
  • Experience managing event programs and budgets for large-scale engagements
  • Knowledge of public sector procurement environments, channel requirements, and cloud technology trends
  • Able to leverage analytics and AI-driven insights to optimize marketing performance
  • Strong executive communication and stakeholder management skills
  • Excellent project management, strategic thinking, communication, and analytical abilities

About Marvel Marketers

Magnus Marketing (www.marvelmarketers.com) is a global Marketing Automation, Digital Marketing, Experience Management, and ABM Consultancy. Our clients are sophisticated so we only hire the best to keep up and add value along the entire Digital Marketing Maturity Curve. We also partner strategically on custom digital marketing roles to help support all areas of our client's Digital Marketing Strategy. As we continue to grow and expand our service offerings, we are looking for the best and brightest to join our team. If you applied for a previous role, apply again! Our needs continuously change and evolve.

Similar jobs