Sr. Marketing Communications Specialist

Responsibilities

• Identify gaps, opportunities, and improvements across marketing and creative work, and bring ideas forward proactively.
• Build relationships across departments (Sustainability, HR, EHS/BeX, Sales, and others) to understand evolving needs and suggest projects of real business value.
• Keep timelines, trackers, and reporting tools up to date, keeping your manager informed.
• Create and produce collateral using Adobe Creative Suite (Illustrator, InDesign, Photoshop), bringing creative direction within brand standards.
• Propose fresh concepts and alternative directions when they better serve the brand or business goal.
• Maintain brand consistency and quality across materials, with a careful self-review process before work goes out, including for leadership-facing deliverables.
• Manage website content, including the homepage and key landing pages, keeping content current and relevant.
• Support SEO strategy implementation and deliver regular website traffic and performance reporting with actionable recommendations.
• Plan and execute regional trade shows, customer events, and internal activations, including budget and invoice tracking throughout.
• Design booth graphics and event collateral, ensuring brand alignment and commercial impact.
• Handle copywriting for case studies, press releases, blogs, website content, and marketing collateral, with strong attention to accuracy.
• Partner with internal stakeholders to gather insights and craft compelling narratives that reflect business priorities.
• Contribute to social media efforts through graphic design, copywriting, content calendar management, and performance reporting, keeping tracking tools current.
• Support execution of cross-departmental campaigns, identifying new collaboration opportunities.
• Develop and execute email marketing campaigns and newsletters using HubSpot. Monitor performance metrics and optimize campaigns for engagement and conversion.
• Build connections between marketing and other departments, surfacing opportunities for collaboration and new initiatives.

Qualifications

• Bachelor’s degree in Marketing, Communications, Graphic Design, or related field.
• 3+ years of experience in marketing, brand, or creative roles.
• Experience collaborating on cross-functional projects preferred.
• Demonstrated ability to identify and propose self-generated projects, not just execute assigned tasks.
• Strong creative judgment with a track record of pushing past the obvious solution to deliver original, effective work.
• Strong relationship-building skills across departments, with the ability to translate conversations into project ideas.
• High attention to detail and a disciplined self-review process, particularly for leadership-facing deliverables.
• Strong organizational skills with a consistent habit of keeping trackers and timelines current.
• Ability to manage multiple concurrent projects and meet deadlines in a fast-paced environment.
• Proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and full Office Suite (Word, Excel, PowerPoint).
• Experience with CMS platforms (e.g., WordPress), SEO tools, Google Analytics, and HubSpot (or comparable email marketing platform).
• Excellent writing, editing, and verbal communication skills.
• Comfortable managing day-to-day work independently while collaborating closely with a manager.