Sr. Manager, Commercial Systems & Strategy
Cynosure, LLC. · Westford, MA · 3 wk ago
Business DevelopmentFull-time
Job Summary
The Sr. Manager, Commercial Systems & Strategy is a high-impact, enterprise-facing role embedded within the commercial organization to drive scalable infrastructure, systems optimization, and data-driven decision making. This individual operates at the intersection of business strategy, systems, and data, translating commercial needs into streamlined processes, intelligent automation, and actionable insights that enable growth while proactively identifying opportunities through data to support pipeline development and lead generation.
Essential Duties And Responsibilities
- Serve as the business owner for Salesforce and the broader commercial tech stack, ensuring alignment with enterprise priorities
- Work with IS business partners to translate business needs into scalable system solutions that improve efficiency and support growth
- Identify inefficiencies across the commercial lifecycle and design streamlined, system-driven solutions
- Evaluate and prioritize enhancements based on business impact, scalability, and long-term value
- Partner cross-functionally with sales and marketing teams to design and execute strategic prospecting projects — from market segmentation analyses to opportunity scoring models — that systematically expand the top of the sales funnel
- Drive proactive lead generation initiatives by leveraging data analysis and market insights to identify and prioritize high-potential sales opportunities, enabling the commercial team to target prospects with greater precision and speed
Enterprise Process Design and Transformation
- Map current-state processes across Sales, Service, Finance, and Operations and define scalable future-state models
- Translate business challenges into structured requirements, process flows, and system enhancements
- Drive cross-functional alignment on standardized processes that support consistency and growth
- Partner with IT and external vendors to execute system enhancements and integrations
Data Strategy, Analytics and Insights
- Develop and maintain enterprise-level dashboards and reporting to support decision-making and performance visibility
- Analyze pipeline health, revenue trends, operational performance, and system utilization
- Proactively identify opportunities through data to support targeted outreach, pipeline expansion, and lead generation initiatives
- Identify risks, gaps, and opportunities across the commercial funnel and recommend actionable solutions
- Ensure consistency, accuracy, and governance of commercial data across systems
- Develop and maintain data-driven pipelines and reporting frameworks that surface actionable intelligence on prospective clients, helping sales teams focus efforts on accounts most likely to convert and accelerate revenue growth
Program Execution and Continuous Improvement
- Lead end-to-end delivery of commercial system initiatives from discovery through deployment
- Own project timelines, stakeholder alignment, and execution accountability
- Establish frameworks for prioritization, enhancements, and continuous system evolution
- Establish process and system training process and resources for Sales business users