Sr. Lifecycle Marketing Manager

all jobsretailersplatformsagenciesremotelocationsrolescompanies > remote only jobs/bmo media Sr. Lifecycle Marketing Manager company BMO Media location United States (remote) work mode remote posted 9 Sept *BMO Media is a lifecycle marketing agency focused on driving long-term customer value through****Email, SMS, Loyalty & Referrals, Direct Mail, and Push****. We partner with ecommerce brands to strategize, execute, and optimize retention programs end to end.*We're looking for a**Senior Lifecycle Marketing Manager**to own lifecycle strategy and client leadership across a portfolio of ecommerce brands.This is a senior, client-facing role for someone who can independently lead accounts, translate business goals into lifecycle strategy, and identify opportunities to improve retention and revenue across email and Sms You’ll partner closely with project managers, copywriters, designers, developers, and client teams to turn strategy into execution. You should be equally comfortable digging into performance data, building a lifecycle roadmap, presenting recommendations to senior stakeholders, and navigating challenging client conversations.Salary range: $80,000–$95,000 (DOE) What you'll do **Lifecycle Strategy & Performance**Own email and SMS strategy across a portfolio of client accountsBuild campaign, flow, segmentation, and testing strategies tied to client goalsIdentify opportunities across the customer lifecycle to improve conversion, repeat purchase, and retentionMonitor performance, diagnose issues, and turn data into clear recommendationsDevelop testing roadmaps and evolve strategy based on resultsConnect lifecycle performance to broader client business goals**Client Leadership**Serve as the strategic lead and trusted lifecycle advisor for your clientsLead client calls, reporting, strategic planning, and performance conversationsClearly communicate what’s working, what’s not, and what we recommend doing nextProactively surface risks and opportunities while navigating feedback and difficult conversations with good judgmentBuild strong client relationships that contribute to account health and retention**Cross-Functional Leadership**Translate strategy into clear direction for project managers, copywriters, designers, and developersProvide strategic feedback and QA to ensure execution aligns with client goalsPartner with PMs to keep priorities, timelines, and deliverables alignedHelp unblock complex account challenges and bring structure to ambiguous problems**What We’re Looking For**5+ years of experience in lifecycle, retention, CRM, email, or SMS marketing**Previous agency experience managing retention/lifecycle marketing for multiple client accounts is required**Deep working knowledge of**Klaviyo**experience with additional ESP and SMS platforms is a plusStrong understanding of lifecycle flows, campaign strategy, segmentation, personalization, testing, and deliverabilityAbility to analyze performance data and turn it into clear strategic recommendationsExperience presenting strategy and performance to senior client stakeholdersStrong client management instincts, including the ability to manage expectations, navigate difficult conversations, and push back thoughtfullyComfortable operating in a fast-paced agency environment with multiple accounts, deadlines, and competing prioritiesAble to operate independently without significant oversightStrong cross-functional collaborator who can effectively direct copy, design, development, and project management partners**Perks**Fully remoteFlexible time offMonthly Food Delivery StipendMental health daysQuarterly Continued Learning stipendCommission Bonus'Health/Dental/Vision insurance coverage401k + matchClear growth path and real ownership over your work**If you’re excited about lifecycle marketing and want to do meaningful work that actually drives retention, we’d love to hear from you!***BMO Media provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.**This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.* Compensation & Benefits $80,000–$95,000 +pension+learning budget apply on career site → opens the brand's careers page in a new tab. see more ecommerce jobs in united states →