Sr. Lifecycle Marketing Manager, Amazon Supply Chain Services
Amazon · Bellevue, WA · 2 wk ago
MarketingFull-time
About the role
Amazon Supply Chain Services (ASCS) is a critical component of Amazon's transportation network and services, aiming to delight customers with faster, cheaper, and more efficient means of sending and receiving packages. The team is looking for a driven, creative, and analytical Sr. Lifecycle Marketing Manager to help scale up this 'start-up' transportation business globally.
Responsibilities
- Lead the development and execution of cross-channel lifecycle strategies that drive conversion, activation, retention, and long-term loyalty.
- Own the end-to-end customer journey, identifying key moments and touchpoints to deliver timely, relevant, and brand-aligned communications.
- Map out and maintain the entire lifecycle marketing roadmap, including email automation and cross-channel journeys, and build associated journey flows.
- Collaborate across a dynamic ecosystem of stakeholders to define, develop, and implement multi-channel communication strategies.
- Monitor performance, surface trends, and identify opportunities to increase share of wallet with existing customers.
- Synthesize reporting and insights to make adjustments to audience strategy, cadence, and frequency, across email and other owned channels.
- Develop and create rich, high-quality content for email, banners, etc. to maximize engagement.
- Create evergreen programs with continuous testing and optimization to iteratively improve reach, scale engagement, drive consideration, and adoption across a number of audience segments.
Requirements
- 6+ years of professional non-internship marketing experience
- 6+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
- Experience building, executing, and scaling cross-functional marketing programs
Qualifications
- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with a global footprint
Pay
The base salary range for this position is $118,200.00 - $160,000.00 USD annually, with additional sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location.
Benefits
- Comprehensive health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance, and option for Supplemental life plans)
- 401(k) matching
- Paid time off
- Parental leave
- EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption, and Surrogacy Reimbursement coverage