Sr. Global Product Manager, Upstream AXIOS

About the role

The Global Product Manager for Upstream AXIOS will build, refine, and drive the short & long term pipeline development strategy for the AXIOS franchise. This person will develop and execute global franchise strategies, project prioritization, budget management, and value messaging with coaching, direction, and training from their manager.

Responsibilities

• Identify unmet voice-of-the-customer needs and translate these into marketing specifications for the R&D team
• Provide voice-of-the-customer marketing specifications to the R&D team
• Guide the writing of customer requirements documents, create product labeling, define user-validation activities, redevelop regulatory claims, surgical technique generation, and generate product forecasts
• Develop and execute a comprehensive launch plan and strategy for new products including: developing product positioning, defining marketing messages and collateral, developing sales and physician education programs and training both domestic and international marketing and sales teams
• Determine and lead market research to identify market needs and the corresponding product solution opportunities
• Acquire and analyze feedback from key opinion leaders, current and potential customers, third party market research, and internal stakeholders
• Possess an in-depth knowledge of the healthcare industry in general and more specifically, the segments targeted by assigned products, including the motivators for action
• Create and implement market development strategies to target key customers
• Maintain a pulse on adjacent markets/technologies
• Develop and define a hybrid portfolio approach that leverages new product development strategies through traditional internal R&D development and external development

Requirements

• Undergraduate degree required
• A minimum of 5 years of successful related business experience
• Experience with products that are medically/clinically oriented
• Demonstrated record of success working in a team environment
• Excellent communication and interpersonal skills
• Domestic and global travel up to 40%

Preferred Qualifications

• MBA
• Prior experience in product management
• R&D experience
• Sales experience
• Previous international experience