Sr. Director, Pricing & Promotions
About The Role
Shutterfly is seeking a Senior Director, Pricing & Promotions to lead pricing, promotional, and shipping strategy across the Shutterfly portfolio. This leader will shape growth, margin, and customer engagement through thoughtful pricing architecture, disciplined promotional planning, and strong cross-functional execution. Reporting to the SVP, Category Management, this role collaborates with Category Management, Growth Analytics, Finance, Marketing, Ecommerce Merchandising & Operations, and Demand Planning.
What You'll Do
Own the long-term pricing, promotions, and shipping strategy across product categories, ensuring alignment with category, brand, and company goals.
Build annual, seasonal, and event-based promotional frameworks that balance revenue growth, margin performance, and customer value.
Establish pricing guardrails and promotional principles that improve consistency, support healthy discounting, and protect profitability.
Partner with Category Management, Marketing, and Growth Analytics to develop short- and long-term financial plans tied to pricing and promotional strategy.
Lead in-season forecasting and scenario planning to identify opportunities and risks early and recommend adjustments quickly.
Oversee pricing and promotional performance reporting, including scorecards, dashboards, and post-event recaps that drive better decision-making.
Analyze offer effectiveness, pricing elasticity, conversion trends, margin impact, and customer response to make clear recommendations for improvement.
Monitor competitive pricing and promotional activity and translate market insights into actionable changes.
Partner closely with product and technology to improve the tools, processes, and operating rhythms that support pricing and promotional planning at scale.
Lead and develop a high-performing team, setting clear expectations and creating accountability for results.
What Success Looks Like
A clear pricing and promotional strategy that supports both growth and margin.
Stronger forecasting and planning discipline tied to key commercial events and category priorities.
Better visibility into offer performance and a sharper understanding of what drives customer response.
Faster, clearer decisions supported by reliable reporting and strong cross-functional alignment.
A more scalable pricing and promotion’s function that helps the business move with confidence.
Qualifications
8+ years of experience in pricing, promotions, merchandise planning, category planning, or a related retail or ecommerce function.
5+ years of experience leading teams and building strong cross-functional partnerships.
Proven experience developing pricing and promotional strategies that drive both revenue and margin.
Strong financial and analytical skills, including deep familiarity with P&L analysis and forecasting.
Track record of turning complex data into clear insights, recommendations, and business actions.
Strong understanding of digital retail drivers, customer behavior, and promotional best practices.
Excellent communication and presentation skills, with the ability to influence senior leaders and partners across the organization.
Experience building new processes, improving planning methodologies, and creating business reporting that supports better decisions.
Comfort operating in a fast-paced, ambiguous environment where priorities can shift quickly.
A practical, solution-oriented approach and a bias toward action.
Bachelor's degree required.
Preferred qualifications: Experience with Tableau, Power BI, or other business intelligence tools; experience in a consumer, retail, ecommerce, or digitally driven business.
Pay & Benefits
The compensation package for this role is based on multiple factors, such as job level, responsibilities, location, and candidate experience. The base pay ranges included below are specific to the locations listed and may not be applicable to other locations.
California: [$212,750- $255,000]
Connecticut and New York: [$212,750-$255,000]
Colorado, Illinois, Minnesota and Washington: [$194,500-233,250]
Nevada: [$180,250-$216,000)
Maryland and New Jersey: [$180,250- $216,000)
Hawaii : [$194,500-233,250)
Equal Opportunity Employer
Shutterfly is committed to providing equal employment opportunities to all individuals regardless of race, color, religion, gender, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law. We strive to foster a diverse and inclusive workforce and welcome all applicants.