Sr. Creative Advertising Manager, Amazon MGM Studios
Amazon · Culver City, CA · 1 wk ago
Public RelationsFull-time
About the role
The ideal candidate should have a knack for crafting engaging and high-quality entertainment campaigns that resonate with audiences across various channels. This role is well-suited for someone with prior experience in the entertainment or agency sector, possessing skills in AV, print, social, and experiential marketing.
Responsibilities
- Independently ideate and develop innovative long-lead creative advertising campaigns that tell stories, connect with customers, and drive viewership of our highest priority original series and movies.
- Have a strong POV and creative vision along with a clear, concise ability to provide direction to internal and external partners.
- Craft high-level creative briefs and presentation decks.
- Prepare photo shoot brief, sketches and comps that communicate concepts and campaign direction.
- Solve for cross-functional business, customer, and stakeholder requirements while building creative that is breakthrough.
- Think globally and across platforms, mastering the idiosyncrasies of each and create tailored content across channels that help drive marketing objectives.
- Strive to create first-to-market ideas that raise the bar.
- Lead the execution of key campaign creative assets within budget and on-time.
- Elevate the creative output of internal resources as well agency partners to ensure that all marketing assets meet high standards of creativity, innovation and brand association.
- Manage highly visible and complex projects that have wide impact across the business and that span multiple territories, teams, and platforms.
- Effectively direct and manage the development of all creative assets for creative campaigns including but not limited to: trailers, TV spots, key art, OOH, digital, social, merchandising and experiential.
- Forecast resourcing needs and work with key stakeholders to drive a schedule for projects while prioritizing and using resources effectively.
- Manage blockers or obstacles in the creative process with confidence and clear communication.
- Facilitate meetings with all levels of management both internal and external.
- Collaborate with team to allocate, manage and track budgets for creative asset development.
Qualifications
- Bachelor's degree
- 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience
Preferred Qualifications
- Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
- Experience leading creative development of innovative creative from concept to delivery
- Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)
- Experience presenting creative concepts effectively to senior executives
- Experience managing multiple projects and meeting aggressive deadlines