Brand Creator Marketing Manager, Amazon MGM Studios + Prime Video

About the role

Amazon MGM Studios is seeking an experienced Brand Creator Marketing Manager to lead creator marketing initiatives across Prime Video and Amazon MGM Studios (PVS).

Responsibilities

• Develop and implement strategic frameworks for creator content collaboration across brand channels
• Oversee creator content curation and distribution on brand handles
• Collaborate with title leads to seamlessly integrate brand elements into creator content, when and where necessary
• Create a cohesive PVS creator strategy
• Evaluate and select content that aligns with brand strategy and messaging
• Manage relationships with contracted creators who will be our brand ambassadors
• Aid the team with brand alignment
• Represent creator marketing interests in broader brand strategy discussions
• Lead creator strategy development for key campaigns
• Develop and implement creator-focused strategies for major industry events
• Partner with international teams to ensure consistent creator brand strategy
• Facilitate cross-regional creator opportunities
• Align global creator initiatives with local market needs

Qualifications

• 4+ years of professional non-internship marketing experience
• Experience building and optimizing multiple, simultaneous marketing campaigns
• Experience managing or working within cross-functional marketing and creative teams
• Experience collaborating with cross-functional teams
• 4+ years experience in brand marketing and creator strategy
• Understanding of the media and entertainment industry
• Understanding of social media platforms and creator ecosystems
• Experience using data, metrics and digital marketing tools to inform strategy
• Experience leading strategy and execution
• Experience building relationships and communicating effectively with stakeholders
• Experience developing repeatable creator formats on social media