Sr. Analyst, Web Products

About the role

This position is eligible for medical, dental, vision, and 401(k). The role supports the strategy, delivery, and continuous improvement of a portfolio of corporate websites and digital experiences. It involves partnering with various teams like Marketing, Technology, Compliance, Information Security, Legal, and external vendors.

Responsibilities

• Support the development and execution of the product strategy and roadmap for enterprise websites and related digital tools.
• Partner with Marketing, Technology, Compliance, Information Security, Legal, and business teams to define product needs and delivery priorities.
• Lead requirements-gathering discussions and convert business objectives into detailed user stories, acceptance criteria, and functional requirements.
• Maintain and prioritize the product backlog based on business value, technical dependencies, regulatory needs, and available resources.
• Cook up sprint planning, backlog refinement, release planning, and other Agile product management activities.
• Manage enhancements involving website functionality, content workflows, forms, search tools, plugins, APIs, and third-party integrations.
• Work with engineering teams and vendors to coordinate testing, production releases, and post-deployment validation.
• Organize and support user acceptance testing, document results, and confirm that delivered functionality meets business expectations.
• Monitor website performance, digital engagement, user feedback, and adoption trends to identify improvement opportunities.
• Help ensure digital experiences meet accessibility, cybersecurity, privacy, SEO, performance, and regulatory standards.
• Track project status, delivery timelines, risks, dependencies, and decisions while keeping stakeholders informed.
• Support issue triage and coordinate the resolution of production defects or website-related concerns.
• Maintain product documentation, release notes, process materials, business requirements, and governance records.
• Aid in evaluating new digital capabilities, content technologies, marketing tools, and web platform enhancements.
• Balance competing stakeholder requests while maintaining alignment with the broader product roadmap.

Qualifications

• Bachelor’s degree in Business, Marketing, Information Systems, Computer Science, or a related discipline.
• At least 5 years of experience in digital product management, web product management, business analysis, product ownership, or a related role.
• Demonstrated experience managing websites, enterprise web platforms, or customer-facing digital products.
• Strong background gathering business requirements and translating them into technical user stories and acceptance criteria.
• Experience working with software engineering or technology teams in an Agile environment.
• Proficiency with Jira, Azure DevOps, or a comparable product and backlog management platform.
• Strong stakeholder management experience, particularly when partnering with Marketing and Technology teams.
• Experience coordinating product testing, user acceptance testing, releases, and production deployments.
• Excellent written and verbal communication skills.
• Strong organizational skills with the ability to manage multiple projects, priorities, and stakeholder requests.
• Analytical and problem-solving abilities with a focus on user experience and measurable business outcomes.

Preferred Qualifications

• Experience within financial services, wealth management, banking, or another regulated industry.
• Hands-on experience working with Contentful, WordPress, or similar content management systems.
• Familiarity with Google Analytics or comparable digital analytics platforms.
• Knowledge of search engine optimization, structured data, website architecture, Core Web Vitals, and digital performance optimization.
• Experience supporting APIs, third-party integrations, forms, plugins, and digital marketing technologies.
• Familiarity with website accessibility, security, governance, and compliance requirements.
• Experience managing external vendors or web technology partners.