Ecommerce Sr. Analyst

About the role

Gathr Outdoors, a portfolio company of Centre Partners, is a diversified global leader in designing and manufacturing outdoor products and sporting goods. Our core business segments are OUTDOOR (GCI Outdoor, Klymit, Rightline Gear, Cascadia Vehicle Tents & WaterPORT) and RECREATION (PrideSports, Pride Manufacturing, Golf Scorecards & MacNeill Engineering). Each segment provides industry-leading product development, design, and customer support. At Gathr Outdoors, we believe experiences are always more powerful when spent together outside. We are Better Together, Passionate by Nature, Blazing New Trails & Rugged for a Reason! Come join us...

Essential Job Functions

• Lead end-to-end eCommerce performance reporting across brands and channels (DTC, Amazon, TikTok Shop)
• Identify and quantify key eCommerce growth levers across traffic, conversion, merchandising, pricing, promotions, and channel mix
• Analyze key performance drivers including traffic, CVR, AOV, units, revenue, ROAS, CAC, LTV, and customer behavior trends
• Translate complex data into clear, actionable business insights and recommendations
• Develop data-driven business recommendations that improve revenue growth, profitability, and operational performance
• Own and evolve daily, weekly, and monthly reporting cadence and executive performance visibility
• Develop executive-level dashboards, scorecards, and KPI frameworks
• Improve data consistency and reporting accuracy across systems (Shopify, Amazon, Google Analytics, BI tools, internal data sources)
• Support partner with marketing teams (paid media, lifecycle, affiliate, social) to evaluate campaign performance and ROI
• Support CRO initiatives by identifying funnel opportunities and testing insights
• Analyze pricing, promotional, and merchandising effectiveness
• Surface insights that directly improve customer acquisition, conversion, retention, and profitability
• Partner with planning and operations teams to connect inventory availability, demand forecasting, and ecommerce performance insights
• Collaborate across ecommerce, marketing, product, finance, planning, and operations teams
• Influence stakeholders through data, business insight, and clear communication
• Act as a bridge between data, strategy, and execution

Qualifications / Requirements

• Bachelor’s degree in Business, Marketing, Analytics, Finance, or related field
• 4–7+ years of experience in eCommerce analytics, business analysis, digital analytics, or performance marketing analytics
• Strong experience within Shopify-based eCommerce environments
• Direct-to-consumer retail experience strongly preferred
• Advanced Excel / Google Sheets skills with experience analyzing large, complex datasets
• Strong understanding of eCommerce performance drivers (traffic, CVR, AOV, ROAS, CAC, LTV)
• Experience analyzing paid media and customer acquisition performance
• Experience translating complex data into actionable insights and recommendations
• Experience presenting insights and recommendations to business stakeholders and leadership teams
• Familiarity with Amazon Vendor Central analytics
• Familiarity with ecommerce analytics tools (Power BI, Tableau, Looker, Triple Whale, or similar)
• Familiarity with A/B testing, experimentation frameworks, and conversion rate optimization

Skills

• Strong analytical and problem-solving skills
• Strong executive communication and data storytelling skills
• Ability to influence cross-functional stakeholders through data and insight
• Ability to collaborate effectively across ecommerce, marketing, finance, planning, and operations
• Self-motivated with strong organizational and time management skills
• Thrives in a fast-paced, evolving environment
• Bias for action and continuous improvement

Physical Requirements

• Must be able to communicate effectively with team members, candidates and external partners through multiple forms of technology with telephone and computer.
• Must be able to receive and convey information.
• Must be able to safely navigate the production facility, OSHA compliant.
• Normally this person is standing or walking around the facility interacting with team members.
• Appropriate shoes for standing on concrete flooring is recommended.

Benefits

Gathr Outdoors is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized because of such a request.