Jobs · Marketing

Sr. Ads Product Marketing Manager

Ladders · United States · 3 wk ago
RemoteRemoteMarketing$124k–$255k/yrFull-time

Responsibilities

  • Lead customer and market analysis to understand Ads Manager and the competitive landscape
  • Agregate insights from diverse teams to identify competitive advantages affecting product development
  • Define partner segmentation and assess the strategic impact of initiatives for effective resource allocation
  • Develop and execute comprehensive go-to-market marketing strategies, including messaging and launch plans
  • Evaluate project milestones, identify issues, and drive actions to ensure successful project delivery

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field, or equivalent experience
  • 6+ years of experience in product or ads marketing
  • Deep expertise with SMBs, including their needs and strategies
  • Familiarity with the company tools like Ads Manager and Bulk Editor
  • Proven experience in executing go-to-market strategies across teams
  • Comfortable leading cross-functional workstreams independently
  • Strong communication skills to convey complex ideas plainly

Benefits

  • Equitable, inclusive, and inspiring workplace culture
  • Flexible work model with occasional in-office collaboration

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