Ads Product Marketing Manager
Ladders · Los Gatos, CA · 1 wk ago
On-siteMarketing$240k–$362k/yrFull-time
Responsibilities
- Lead go-to-market efforts for new and existing ad product solutions
- Serve as a trusted partner to product and regional teams to gather customer insights
- Influence product development through market trends and competitive analysis
- Create marketing materials that effectively showcase ad products
- Cook up rollouts of ad solutions at major industry events
- Align cross-functional teams on ads portfolio strategy and messaging
- Collaborate with research teams to incorporate audience insights into product development
Qualifications
- 7-10+ years of product marketing experience in programmatic or B2B advertising
- Proven ability to partner across functions on product strategy and go-to-market launches
- Strong storytelling and communication skills with a focus on research data
- Proficient in collaborative, inclusive team environments
- Skilled in executing short-term priorities while strategizing long-term plans
- Expertise in project management and handling multiple projects under tight deadlines
- Understanding of product growth and strategic roadmap development
Pay
$240,000 – $362,000 annually
Schedule
US based candidates only, no visa sponsorship available