Ads Product Marketing Manager
Ladders · New York, NY · 1 wk ago
On-siteMarketing$240k–$362k/yrFull-time
Responsibilities
- Lead go-to-market efforts for new and existing ad products
- Serve as a trusted partner for product and regional business teams
- Influence product development using market research and client feedback
- Develop compelling marketing materials to showcase ad product solutions
- Align and roll out ad solutions at major industry events
- Translate ads portfolio strategy into clear messaging for sales teams
- Incorporate audience insights into new ad solution offerings
Qualifications
- 7-10+ years in product marketing within programmatic or B2B advertising
- Strong cross-functional product strategy partnership experience
- Excellent communication skills with comfort in research data
- Ability to thrive in a collaborative and inclusive environment
- Skills in managing multiple projects under tight deadlines
- Understanding of product growth and strategic roadmaps
- Strong attention to detail in product briefs creation
Skills
- Understanding of product growth and strategic roadmaps
- Strong attention to detail in product briefs creation
Benefits
- Comprehensive health plans
- Mental health support services
- 401(k) retirement plan with employer match
- Stock option program
- Paid leave of absence programs
- Flexible time off for full-time salaried employees
- Family-forming benefits