Special Events Specialist

Job ID and requirements are subject to change based on business needs. Scheduling flexibility and dependability required.

About the Role

The Special Events Specialist assists with the creation, management, direction, and facilitation of special events from initial planning through completion and post-event analysis. This role operates within Seneca Gaming Corporation’s policies, Internal Control Standards, and objectives.

Responsibilities

• Assist in developing strategic special events with property teams to increase brand awareness, drive revenue, and enhance guest loyalty.
• Maintain frequent communication with property teams regarding event updates, timelines, and activities.
• Work promotional events and meetings as needed.
• Maintain records of scheduling, evaluations, daily tasks, attendance, and payroll for Special Events.
• Provide input for future promotions and attend necessary meetings.
• Coordinate setup and execution of parties and giveaways, including slot/table tournaments, gift giveaways, scratch-offs, and car giveaways.
• Assist in setup and testing of new promotional software and train others as needed.
• Supervise Special Events in the absence of the Corporate Special Events Manager.
• Research and propose new event opportunities based on strategy, demographics, and marketing analysis.
• Manage all aspects of on-the-day event execution, pre/post-event planning, and logistics.
• Provide event overviews, briefs, and recaps for each event.
• Report on pre/post-event analytical numbers.
• Create and maintain program reports as required.
• Assist with logistical relationships with event vendors and interface with outside vendors for event design and production.
• Review events based on response, customer feedback, and incremental income.
• Use the ACSC Computer System to review patron eligibility, status, and promotion outcomes.
• Assist in creating and assembling memos, SGA submissions, event information sheets, ProFormas, database requests, and check requests.
• Submit requests to the advertising department to ensure timely and cost-efficient creation, printing, and mailing of promotional materials.
• Perform SWS data entry for Purchase Requisitions and BPO entries.
• Communicate event logistics and internal planning with other departments.
• Schedule and coordinate on-property meetings to review events.
• Maintain budgets, ProFormas, and cost tracking for all events.
• Provide the Seneca Gaming Authority with all necessary documents for event production and implementation.
• Input data in group tracking reports for events, promotions, or direct mail analysis.
• Assist in organizing floor-themed events and promotions.
• Maintain a current understanding of information security policies, including the Seneca Gaming Corporation Acceptable Use Policy.
• Promote positive public and guest relations in all communications and during events.
• Provide exceptional customer service to all patrons in a professional and friendly manner.
• Maintain a professional work environment with team members, supervisors, and corporate teams.
• Adhere to attendance guidelines, regulatory, departmental, and company policies.
• Complete all required SGC training programs within nine months of employment.

Requirements

• Must be 18 years of age or older.
• 3+ years of experience in event planning; casino player events preferred.
• Bachelor’s degree in Marketing, Communications, or equivalent experience preferred.
• Previous customer service experience required.
• Proven communication, negotiation, financial accounting, and budgeting skills.
• Strong technical, computer, organizational, and project management skills.
• Experience with ACSC or other casino/property management systems, including knowledge of player ratings, promotional setup/issuance/redemption, and marketing-related information.
• Experience with Bally BI (GUI) or other casino-related Business Intelligence and Campaign Management solutions.

Skills

• Strong planning and organizational skills with attention to detail and priority management.
• Ability to react effectively to changing business demands.
• Exceptional attention to detail and ability to manage multiple concurrent deadlines.
• Comfortable making autonomous decisions in a timely manner.
• Excellent communication, delegation, and interpersonal skills.
• Ability to write routine correspondence and speak effectively to the public, employees, and guests.
• Ability to resolve problems and conflicts diplomatically and tactfully.

Physical Requirements and Work Environment

• The noise level in the work environment is usually moderately loud; on the casino floor, it increases to loud.
• Must be able to work in an environment where smoking is permitted.
• Must be able to stand, walk, and move through all areas of the casino.
• Must have excellent aural abilities.
• Must maintain physical stamina and proper mental attitude to work under pressure in a fast-paced casino environment.
• Must effectively interact with customers, management, employees, and business community members in all situations.

Pay

Starting rate: $49,069.41. Compensation is negotiable based on experience and education.