Solution Specialist
Cengage · Michigan, United States · 2 days ago
Business Development$52k–$68k/yrFull-time
About the role
We are seeking a Solutions Specialist, HSG (Humanities, Social Sciences & Gale) to join our team. This role operates within a specialized new business model and is targeting specific geographies in Detroit, MI and surrounding areas.
Responsibilities
- Full Cycle New Business Ownership (Course & Department Level)
- Own the entire sales cycle for course and department level new adoptions and competitive takeaways.
- Identify, qualify, develop, and close new digital opportunities within assigned discipline.
- Establish relationships with deans, department chairs, coordinators, and faculty influencers to secure multi-section or multicourse wins.
- Drive digital-first decisions that increase usage, value, and long-term institutional alignment.
- Consultative Selling & Solution Alignment
- Lead discovery of conversations that uncover instructional challenges, curriculum needs, and departmental goals.
- Deliver high-quality product demonstrations, digital walkthroughs, and solution-based presentations customized to faculty workflows and outcomes.
- Position Cengage’s value in terms of career readiness, next gen assessment, guided learning, student success, and instructional efficiency.
- Drive consensus among faculty by guiding them through evaluation, trial, and decision-making processes that lead to adoption commitments.
- Collaboration With Product Consultants
- Engage Product Consultants for down funnel support on complex, strategic, or large-scale opportunities.
- Partner to deliver high impact demos, competitive differentiation, and discipline specific expertise during critical deal moments.
- Ensure seamless coordination to elevate presentation quality and increase win probability for high value targets.
- Alignment With Account Teams
- Coordinate with Principal Account Directors to ensure visibility into departmental activity that influences institutional agreements.
- Share insights regarding digital adoption, competitive movement, and faculty sentiment to inform institutional strategy.
- Territory, Pipeline, & Forecast Management
- Maintain a focused pipeline for new business opportunities using Salesforce.
- Effectively plan strategic activity and customer engagement using Outlook and Salesforce calendars.
- Provide accurate forecasting and ensure visible activity tracking.
- Use data to guide territory focus, campaign execution, and prioritization of the highest value opportunities.
Requirements
- Minimum 2 years of customer-facing sales, education, or training experience with evidence of strong performance, or 5+ years equivalent experience.
- Strong consultative selling and presentation skills with the ability to influence faculty and academic leaders.
- High digital proficiency with learning platforms and comfort delivering virtual and in-person demos.
- Strong relationship building capabilities and credibility with academic stakeholders.
- Ability to independently handle a territory, pipeline, and complete sales cycle.
- Proficiency in Microsoft Office and CRM systems (Salesforce preferred).
- Ability to travel to campuses and events as required.
Preferred Experience
- Experience in EdTech, SaaS, or new business acquisition roles.
- Background in teaching, instructional design, or academic environments.
- Experience partnering with product, marketing, or customer success functions.