Solution Campaign Marketing Director - NorAm

About the role

For our client, we are seeking a Solution Campaign Marketing Director - NorAm to join the team of a leader in the Finance & Insurance space. This role will lead strategic campaign marketing efforts for North American growth accounts, with a strong focus on generating qualified pipeline and supporting complex B2B selling motions. You will design and execute scalable, always-on, multi-channel campaigns that build awareness, strengthen account engagement, and move prospects through the journey from first touch to sales readiness. This is a highly cross-functional role, partnering closely with sales leadership, internal stakeholders, and events teams to shape messaging, activate programs, and identify growth opportunities across the account base.

Responsibilities

• Serve as the strategic solution campaign marketing lead for North American growth accounts
• Design and execute scalable multi-channel campaigns to create awareness and interest
• Define and manage the account journey from first touch to sales-ready status
• Own marketing-sourced pipeline and manage the allocated marketing budget
• Bring insights on AI applications for generating qualified pipeline
• Apply campaign strategies to build pipeline and identify strong account signals
• Build partnerships with sales leadership and internal stakeholders
• Develop messaging strategies and content for various marketing channels
• Partner with the events team to execute tradeshows and customer-specific events
• Identify growth opportunities within the North American account base

Qualifications

• 10-15 years of progressive B2B technology marketing experience
• Deep knowledge of complex selling environments in B2B technology
• Proven experience running scalable, always-on campaign engines
• Familiarity with the banking and telecommunications industries preferred
• Strong experience using GenAI for demand generation
• Outstanding writing and presentation skills
• Bachelor's degree in marketing or related field

Benefits

• Inclusive culture reflecting core values
• Opportunities for professional impact and development
• Highly competitive compensation and rewards programs
• Engaging work environment promoting work/life balance
• Employee resource groups and social events for camaraderie

Pay

Compensation: $115,500 – $181,500 annually

Schedule

Remote - US based candidates only, no visa sponsorship available