Solution Architect, CRM & Digital Marketing

Job Summary

Responsibilities

• Own the day-to-day operational health of all SFMC campaigns, automations, and journeys (monitoring sends, data flows, and triggers).
• Architect, build, and deploy new automations, triggered journeys, and personalized customer experiences in Journey Builder and Automation Studio using AMPScript, SQL, and SSJS.
• Act as primary technical project manager across multiple simultaneous requests from CRM, Retention, Product, Data, and Creative teams.
• Design, build, and maintain a scalable data model within SFMC (Contact Builder, Data Extensions, Audience Builder) partnering with Data Engineering.
• Serve as technical escalation point for integration issues between SFMC and adjacent platforms (Marketing Cloud Connect, APIs, mobile push providers, CDPs).
• Establish and document technical standards, build patterns, and QA protocols for SFMC development.

Qualifications

• 5+ years of experience as a Solution Architect or Senior Technical CRM Specialist with deep expertise in Salesforce Marketing Cloud.
• Proven hands-on mastery of Journey Builder, Automation Studio, Contact Builder, Data Extensions, AMPScript, and SQL.
• Strong ability to project manage cross-functional requests and communicate technical concepts clearly to business stakeholders.

Preferred Qualifications

• Salesforce Marketing Cloud Developer or Consultant certification.
• Direct experience in streaming, subscription services, or high-volume e-commerce/D2C environments.
• Familiarity with Customer Data Platforms (CDPs), REST/SOAP APIs, SSJS, or adjacent ESPs such as Braze.

Benefits

Includes medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).