Social Media Strategist and Content Creator
Barrena Branding & Marketing · Tampa, FL · 2 mo ago
RemoteRemoteMarketingContract
About the role
We're looking for a Social Media Strategist & Content Creator who can own social media strategy and execution across several client accounts. This role combines content creation, strategy, and day-to-day execution.
Responsibilities
- Develop and execute social media strategies for client accounts
- Plan and manage content calendars aligned with overall marketing goals
- Create social media content for platforms such as LinkedIn, Instagram, TikTok, and YouTube Shorts
- Capture photo and video content during in-person shoots (events, offices, brand sessions, etc.)
- Edit short-form video content (Reels, TikToks, LinkedIn clips, etc.)
- Write captions and manage posting and scheduling across platforms
- Maintain content performance and make recommendations to improve engagement and results
- Collaborate with our internal team to align social media with broader campaigns and initiatives
- Repurpose long-form content (blogs, videos, podcasts) into social-ready assets
- Stay on top of trends and proactively suggest new content ideas
- Ensure all content is on-brand, high-quality, and aligned with client strategy
Requirements
- You have experience developing and managing social media strategies for brands or clients, not just executing posts.
- You are comfortable creating both video and photo content, including filming and editing short-form video.
- You can independently shoot and edit content using tools like CapCut, Adobe Premiere, Final Cut, or similar.
- You understand how content performs across platforms like LinkedIn, Instagram, TikTok, and YouTube Shorts.
- You can generate content ideas and think critically about what drives engagement and results.
- You are comfortable managing posting, scheduling, and day-to-day execution, not just content creation.
- You collaborate well with a remote team and communicate clearly and proactively.
- You manage deadlines effectively and ensure content is polished and ready to publish.
- You must be located in the Tampa Bay, FL area and available for periodic in-person content shoots.
Qualifications
- Strong communicator
- Reliable and detail-oriented
Skills
- Strategic thinking
- Content creation
- Video and editing expertise
- Platform knowledge
- Performance mindset
- Execution ownership
Benefits
- Compensation varies based on experience and scope
- This is a contractor role with the potential to evolve into a longer-term or full-time opportunity based on performance and business needs
Pay
Hourly or project-based compensation, depending on experience and scope
Schedule
Remote (Tampa Bay, FL, US)
How to Apply
Please submit:
- Your resume
- A brief note about your experience with social media content creation
- A portfolio or examples of social media content you’ve created (especially video)