Social Media Specialist

Position Summary

The Social Media Specialist will manage Kroc Center social media accounts, including Facebook, Instagram, and Tik Tok, and supports content creation for Church at The Kroc’s social media pages. Will work with the Marketing Team to plan engaging content and shoots.

Duties And Responsibilities

• Manage Kroc Center social media accounts including Facebook, Instagram, and Tik Tok.
• Work with the Marketing Team to plan engaging social media content.
• Work with other departments to plan content that engages all aspects of The Center.
• Cook up and set up video and photoshoots.
• Cook up and work with the Ministry Department for Church at The Kroc social media account.
• Assist with capturing content and creating posts that showcase the different offerings within Ministry, attend Ministry meetings to stay up to date on program information.
• Cook up and work with the Development and Member Services Departments in support of their goals through social media.
• Assist with capturing content and creating posts that showcase department, donor, and organizational goals.
• Embrace a narrative style of social media storytelling.
• Photograph and video events and programs assigned.
• Write copy, including and beyond social media efforts as needed.
• Schedule branded design to various social media channels.
• Think creatively to produce new ideas and concepts.
• Analyze effectiveness of content.
• Summarize and report on engagement/outcomes.
• Perform other assignments/duties as related to the position of Social Media Specialist.

General Qualifications And Proficiencies

• Bachelor’s Degree completed or in progress in Marketing, Videography, Graphic Design, Communications, Public Relations, or equivalent experience preferred.
• Experience with editing photos and videos to create crafted messages.
• Able to use mirrorless and mobile cameras to create media.
• Fully fluent with the Adobe Suite/DaVinci Resolve.
• A genuine interest and ability to take initiative in learning.
• The ability to take direction and ask clarifying questions.
• Excellent interaction and phone skills and an ability to communicate effectively and accurately.
• Ability to be cordial, friendly, and professional in carrying out job responsibilities.
• Demonstrated typing and organizational skills.
• Interact professionally in all contact with the media, the public, and Salvation Army Officers and staff.
• Able to pass a criminal background check.
• May be required to work weekends and evenings.
• Must have proficiency in Microsoft Office.

Physical Requirements

• Ability to kneel, squat, bend, lift, climb, and stand for prolonged periods of time.
• Ability to grasp, push and pull objects and reach overhead.
• Ability to lift and carry 50 lbs.

Equal Employment Opportunity

The Salvation Army is committed to providing equal employment opportunities to all qualified individuals. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, veteran status, or any other characteristic protected by law.