Social Media Specialist

Responsibilities

• Lead the organization’s social media presence by planning, publishing, and optimizing content across owned digital platforms.
• Create visually appealing graphics and social posts using Canva to support campaigns, storytelling, and community outreach initiatives.
• Build and maintain a content calendar that aligns messaging with organizational priorities, events, and engagement goals.
• Monitor platform performance and audience interaction through tools such as Sprout Social, using insights to improve reach and effectiveness.
• Research emerging social media trends, platform updates, and content formats to keep the organization’s online presence current and relevant.
• Partner with internal stakeholders to translate program updates, announcements, and campaigns into clear, audience-focused social content.
• Manage the full social media workflow independently, from concept development through posting, community engagement, and performance review.

Requirements

• Demonstrated experience managing social media channels for an organization, brand, or mission-driven initiative.
• Strong background in developing social media content and executing campaigns that support engagement and visibility goals.
• Proficiency with Canva for creating high-quality graphics and visual assets for digital platforms.
• Experience using Sprout Social or similar social media management and analytics tools.
• Ability to work independently, prioritize effectively, and take ownership of projects with limited supervision.
• Knowledge of social media strategy, platform best practices, and current digital trends.
• Excellent written communication skills with the ability to adapt messaging for different audiences and channels.

Qualifications

• College degree preferred.
• At least 2 years of experience in social media management or related field.
• Strong understanding of digital marketing principles and best practices.
• Experience with social media analytics tools.
• Ability to manage multiple projects simultaneously and meet deadlines.

Skills

• Strong writing and editing skills.
• Ability to analyze data and make informed decisions based on insights.
• Experience with graphic design software (e.g., Canva).
• Proficiency with social media management tools (e.g., Sprout Social).
• Excellent communication and interpersonal skills.

Benefits

• Competitive compensation and benefits package.
• Access to top jobs, including contract, temporary, and permanent placements.
• Free online training resources.
• Company 401(k) plan eligibility.

Pay

• Compensation is commensurate with experience.

Schedule

• This is a long-term contract position.