Social Media Manager, Beckett
for each heading only if there is real content. We must not repeat job title as heading. We must not include Job ID etc. Remove boilerplate, navigation, legal, EEO, scam warning, duplicated lines, application instructions. Keep substantive info.
We need to parse the posting.
Key sections:
- Intro about company: "Collectors is the leading creator..." etc. That's about the company, maybe "About the role"? Actually "About the role" could be description of role. The posting includes: "Beckett is looking for a Social Media Manager to own our day-to-day organic social presence..." That's role description. Could be under "About the role". Also there is "What You'll Do" list (responsibilities). Then "Who You Are" list (requirements/qualifications/skills). Then "Salary Range". Then "Reasons To Join Us" list (benefits). Also mention "You’ll report to the Marketing Manager and work from our Plano office." That's location/reporting. Could be part of About the role or maybe a separate section like "Location". But we only have allowed headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can combine.
We need to include Pay section if salary range is given. Yes: Salary Range: $69,820-$90,356. Also mention bonuses etc. So Pay section.
Benefits: list health insurance, additional benefits, 401k matching, vacation, holiday pay, employee discounts, flexible hours, fun working environment. Also mention travel up to ~20%? That's maybe part of responsibilities or requirements. Travel is mentioned in "Who You Are" as willingness to travel up to ~20%. Could be under Requirements or Skills. We'll include in Requirements.
Schedule: Not explicitly given. There's "Flexible Hours: Many of our teams offer flexible schedules..." That's schedule info. So we can include Schedule section with that.
We must not create sections with placeholder text. So we include only those with content.
We must not include boilerplate like "Candidates must be authorized to work in the United States..." etc. That's legal/EEO, remove. Also remove fraud warning, EEO, accommodation, privacy notice, etc. Also remove "As part of our interview process..." etc. That's boilerplate about interview process, remove. Also remove "Since our founding..." etc? That's company intro but maybe relevant to About the role? Could keep as part of About the role? The instruction: "Preserve ALL substantive information; do NOT invent or summarize away detail." The company intro is substantive? It describes the company. Might be considered part of About the role? However the instruction says to remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The company intro is not boilerplate; it's about the company. Should we keep? Probably yes, as it's substantive about the employer. But we need to fit into sections. Could put under About the role a paragraph describing the company and role.
Let's extract substantive content:
Company intro: "Collectors is the leading creator of innovative technology that provides value-added services for collectors worldwide. We grade, authenticate, vault, and sell millions of record-setting collectibles, all while modernizing and digitalizing the process to further our mission of helping collectors pursue their passions. We’re always on the lookout for talented people to join our growing team. Our services span collectible trading cards, autographs, comic books, coins, video games, event tickets, and memorabilia. Our subsidiaries include PSA, PCGS, Beckett, SGC, and Card Ladder. Since our founding in 1986, we have graded and authenticated millions of items. We employ more than 3000 people across our headquarters in Santa Ana, California and offices in New Jersey, Texas, Florida, Japan, Shanghai, Hong Kong, Canada, Mexico, Germany, the UK, and France."
Role description: "Beckett is looking for a Social Media Manager to own our day-to-day organic social presence and help shape how we educate, inform and engage collectors across the hobby. This role will lead organic social planning and execution, develop compelling content around Beckett's expertise and the collectibles hobby, and identify timely opportunities for Beckett to engage with collectors, creators and industry conversations. The ideal candidate combines strong social instincts with content strategy, storytelling and a genuine understanding of collector culture. They should be comfortable moving quickly, identifying opportunities and turning ideas into content collaborating across teams throughout Beckett. You’ll report to the Marketing Manager and work from our Plano office."
Responsibilities (What You'll Do): bullet list:
- Own Beckett's organic social calendar, publishing cadence and day-to-day execution across priority platforms.
- Develop social and content plans that support broader brand priorities, campaigns, product and service launches, partnerships and key hobby moments.
- Create educational and collector-focused content that brings Beckett's grading, authentication and hobby expertise to life.
- Work with internal experts to identify compelling stories, insights and trends that can be translated into engaging content.
- Stay closely connected to card releases, hobby trends, creators and conversations across sports cards, TCG and the broader collectibles community to identify timely content opportunities.
- Proactively engage with collectors, creators and relevant hobby conversations to build relationships, identify content opportunities and strengthen Beckett's presence in the community.
- Travel to priority card shows, industry events and brand activations to capture content, engage with collectors and identify storytelling opportunities.
- Own organic social performance reporting and use platform and social-listening insights to understand what's working, identify opportunities and continually improve performance.
- Monitor audience sentiment and recurring collector questions, sharing relevant insights and opportunities with the broader Marketing team.
Requirements/Qualifications/Skills (Who You Are):
- 4+ years of experience in social media, content marketing, digital marketing or a related field.
- Willingness to travel up to ~20%
- Demonstrated experience managing organic social channels and developing content for a brand or organization.
- Strong understanding of major social platforms, short-form video, social trends and platform best practices.
- Strong writing, storytelling and editorial judgment.
- Ability to identify content opportunities and move quickly from idea to execution.
- Comfortable capturing social-first photo and video content when needed and collaborating with Creative on larger content needs.
- Experience using social analytics and listening tools to turn performance and audience behavior into actionable recommendations.
- Strong communication and cross-functional collaboration skills.
- Knowledge of or genuine passion for sports cards, TCG and the broader collectibles hobby strongly preferred.
Pay: Salary Range: $69,820-$90,356. Actual compensation on this range varies based on a variety of non-discriminatory factors, including location, job level, experience, and skill set. This role may be eligible for bonuses, commissions, or other forms of compensation, please ask your recruiter for details.
Benefits (Reasons To Join Us):
- Health Insurance: All full-time employees are eligible to enroll in Medical, Dental, and Vision
- Additional Benefits: Full-time employees are eligible for fertility, commuter, and educational assistance benefits
- 401(K) Matching Plan: We are proud to offer a competitive 401k matching plan to our employees to support their future financial goals
- Vacation: All salaried employees are eligible for flexible time-off
- Holiday Pay: All regular, full-time employees are eligible for ten company paid holidays
- Employee Discounts: Employees receive discounts on select grading services for approved submissions
- Flexible Hours: Many of our teams offer flexible schedules with varying shifts and will work with you to accommodate your needs
- Fun Working Environment: Our team members are invited to participate in celebrations, holiday events, and team building activities
Schedule: Could be derived from Flexible Hours. Also maybe mention "work from our Plano office" (location). But schedule: flexible schedules.
We'll create Schedule section with that.
We must not include any boilerplate like "Candidates must be authorized to work in the United States..." etc. Remove.
Now produce HTML fragment with headings and appropriate
or
- .
We need to decide which headings to use.
We have content for:
- About the role: could combine company intro + role description + reporting location.
- Responsibilities: the "What You'll Do" list.
- Requirements: maybe combine "Who You Are" list (including experience, travel, etc.) Could split into Requirements and Skills but we can just put all under Requirements (or Qualifications). The instruction says prefer few substantive sections over many thin ones. So we could have About the role, Responsibilities, Requirements, Benefits, Pay, Schedule. That's six sections.
We need to ensure we don't create empty sections.
Let's craft:
About the role
Collectors is the leading creator of innovative technology that provides value-added services for collectors worldwide. We grade, authenticate, vault, and sell millions of record-setting collectibles, all while modernizing and digitalizing the process to further our mission of helping collectors pursue their passions. We’re always on the lookout for talented people to join our growing team. Our services span collectible trading cards, autographs, comic books, coins, video games, event tickets, and memorabilia. Our subsidiaries include PSA, PCGS, Beckett, SGC, and Card Ladder. Since our founding in 1986, we have graded and authenticated millions of items. We employ more than 3000 people across our headquarters in Santa Ana, California and offices in New Jersey, Texas, Florida, Japan, Shanghai, Hong Kong, Canada, Mexico, Germany, the UK, and France. Beckett is looking for a Social Media Manager to own our day-to-day organic social presence and help shape how we educate, inform and engage collectors across the hobby. This role will lead organic social planning and execution, develop compelling content around Beckett's expertise and the collectibles hobby, and identify timely opportunities for Beckett to engage with collectors, creators and industry conversations. The ideal candidate combines strong social instincts with content strategy, storytelling and a genuine understanding of collector culture. They should be comfortable moving quickly, identifying opportunities and turning ideas into content collaborating across teams throughout Beckett. You’ll report to the Marketing Manager and work from our Plano office.
Responsibilities
- Own Beckett's organic social calendar, publishing cadence and day-to-day execution across priority platforms.
- Develop social and content plans that support broader brand priorities, campaigns, product and service launches, partnerships and key hobby moments.
- Create educational and collector-focused content that brings Beckett's grading, authentication and hobby expertise to life.
- Work with internal experts to identify compelling stories, insights and trends that can be translated into engaging content.
- Stay closely connected to card releases, hobby trends, creators and conversations across sports cards, TCG and the broader collectibles community to identify timely content opportunities.
- Proactively engage with collectors, creators and relevant hobby conversations to build relationships, identify content opportunities and strengthen Beckett's presence in the community.
- Travel to priority card shows, industry events and brand activations to capture content, engage with collectors and identify storytelling opportunities.
- Own organic social performance reporting and use platform and social-listening insights to understand what's working, identify opportunities and continually improve performance.
- Monitor audience sentiment and recurring collector questions, sharing relevant insights and opportunities with the broader Marketing team.
Requirements
- 4+ years of experience in social media, content marketing, digital marketing or a related field.
- Willingness to travel up to ~20%
- Demonstrated experience managing organic social channels and developing content for a brand or organization.
- Strong understanding of major social platforms, short-form video, social trends and platform best practices.
- Strong writing, storytelling and editorial judgment.