Manager, Social Media
About the role
We are proud to be a member of the Rentokil family of companies, the global leader in Pest Control and other services across more than 90 countries. We pride ourselves on being a trusted partner to many of the world's leading brands and serve consumer and business customers across multiple industries. We are extremely proud of our legacy of excellence and constantly work to fulfill our mission to "protect people, enhance lives, and preserve the planet." This role is responsible for the creation, execution, and ownership of social media channels for all Rentokil Terminix brands. With the support of a team of marketing specialists, this role will align with internal stakeholders and marketing goals to increase engagement, reach, and customer acquisition through paid and organic efforts, growing the brand via social media to engage current customers and attract potential customers.
Responsibilities
- Meets or exceeds growth targets for the social media channel including increased impressions, following, and engagement.
- Develops and implements social media initiatives to attract new and prospective customers via paid and non‑paid efforts.
- Understands and implements social media best practices and stays up‑to‑date on viral and trending social media content and platforms.
- Monitors algorithm and platform changes on major social networks, including Facebook, LinkedIn, Twitter, Instagram, TikTok, etc.
- Utilizes social platforms to connect employees through encouraged engagement and brand ambassador programs.
- Identifies, vets and manages relationships with social media influencers and external brand partners.
- Experience with A/B testing and optimization of paid social media creative to improve performance and drive customer acquisition.
- Leads social listening strategy to leverage strengths and identify weaknesses of the brand, escalating issues to appropriate stakeholders.
- Understands the brand voice and represents the company professionally across social media platforms.
- Delivers concise and literate reporting to key stakeholders, including performance, placement/partnership flight calendars, opportunity evaluations, and more; delivers integrated reporting with other channel managers.
- Manages and understands social management platforms such as HootSuite, Sprout Social, etc.
- Demonstrates the ability to develop direct reports and takes initiative to develop own leadership skills.
Requirements
- Minimum of 5 years of successful experience managing social media to support brand growth, customer retention, and engagement goals.
- History of continually making significant contributions to a marketing team vision & strategy.
- Deep hands‑on experience with multiple industry‑leading social media platforms and tools.
- Experience developing and managing successful social media influencer and brand ambassador campaigns.
- Proven experience in managing and forecasting a significant social media or marketing budget.
- Communicates effectively to all levels of internal audiences; drives communication cross‑functionally.
- Demonstrated passion and experience in data‑driven and consumer‑centric marketing.
- Strategic thinker and fast learner.
- Excellent partnership and collaboration skills.
- Strong project management and organization skills.
- Good understanding of digital and social media marketing.
- Strong communication and presentation skills with an ability to frame up succinct recommendations for leadership.
- Strong leadership ability and history of inspiring success in direct reports.
- Strong knowledge of analytics, reporting, and data management tools.
- Outstanding communication skills with demonstrated ability to influence at all levels with a range of internal and external stakeholders including customers, employees, trade unions, investors, analysts, regulators, government bodies and suppliers as required.
- Strives towards making a positive impact on society and the environment across the Marketing spectrum, establishing Rentokil Terminix as a leader in this space.
- Able to demonstrate high levels of drive, work ethic and personal accountability with the ability to work under pressure while maintaining sound judgement and a rigorous focus on the details.
Qualifications
- Bachelor’s Degree – Marketing, Communications, or related field.
- All applicants must be currently authorized to work in the United States on a full‑time basis. No sponsorship is available now or in the future for this position.
Benefits
- Benefits start day 1 for full‑time colleagues – no waiting period.
- Health benefits including Medical, Dental, Vision, Disability, and Life Insurance.
- 401(k) retirement plan with company‑matching contributions.
- Tuition reimbursement benefits (for full‑time colleagues).
- Vacation days & sick days.
- Company‑paid holidays & floating holidays.
- Professional and personal growth: multiple avenues to grow your career, training and development programs.
- Work‑life balance: company mindset that prioritizes health, safety, and flexibility.