Social Media Coordinator (YouTube & TikTok)
Maxwood Furniture · Charleston, SC · 1 mo ago
On-siteMarketingFull-time
Responsibilities
- Manage and publish content across TikTok and YouTube channels for multiple brands, including both short-form and long-form video content.
- Balance trend-driven content creation with brand-focused storytelling to maximize engagement and audience growth.
- Develop video concepts and content ideas in advance of productions and assist with social media shot lists during photoshoots and video shoots.
- Capture hands-on photography and videography to support social media initiatives.
- Maintain and respond to social media comments, messages, and mentions as a brand representative and product knowledge expert.
- Foster and grow online communities by engaging with followers in an authentic and brand-appropriate voice.
- Collaborate with Brand Managers, Graphic Designers, and the broader Marketing team to ensure alignment across social media, website content, and advertising campaigns.
- Stay current on social media, content, SEO, and platform trends to identify new opportunities and improve performance.
- Assist with content creation, photoshoots, influencer initiatives, and other social media projects as needed.
- Participate in occasional evening and weekend posting activities with the support of scheduling tools.
Requirements
- Organic social media management
- Video editing
- Videography and photography
- TikTok and YouTube platform expertise
- Customer service and community management
- Strong organizational and time-management skills
- Excellent written and verbal communication skills
- Ability to communicate consistently in a defined brand voice
- Creativity and content ideation
- SEO and social media copywriting
Qualifications
- 2+ years of professional experience managing TikTok and YouTube channels.
- Experience creating and editing video content for social media platforms.
- Background in social media management, digital marketing, communications, or a related field preferred.
- Interest in furniture, home décor, interior design, or lifestyle brands is a plus.
Skills
- Organizational and time-management skills
- Outgoing and collaborative personality
- Comfortable both in front of and behind the camera
- Eager to learn and grow
- Effective communicator with both team members and customers
Benefits
- 401(k) with company match
- Health insurance
- Dental insurance
- Vision insurance
- Life insurance
- Flexible spending account
- Employee assistance program
- Employee discount
- Flexible schedule
- Paid time off
- Professional development assistance
Pay
Competitive salary commensurate with experience.
Schedule
Flexible schedule with occasional evening and weekend posting activities.