Social Media & Community Manager
About the role
Austin, TX | Hybrid (3 days in office); open to Remote for the right candidate. Role Overview: This is a high-impact role with a unique opportunity to directly shape how our brands are seen, experienced, and remembered. As our Social Media & Community Manager, you will have direct access to our customers and communities across multiple brands. You will be one of the people closest to the conversations happening every day — helping influence brand perception, strengthen relationships, bring our brands to life, and create experiences that make people want to engage with us. You will play a meaningful role in building the personality, energy, and sense of connection behind our brands. We want our social presence and communities to feel human, engaging, fun, and welcoming — like being part of a family, not simply following a company. You will manage social media, create compelling visual and video content, moderate and grow communities, support podcast outreach and bookings, and execute influencer campaigns across a portfolio of brands, each with its own audience, voice, and priorities.
Responsibilities
- Manage day-to-day social media channels across multiple brands, including planning, publishing, monitoring, and engagement.
- Build and maintain social content calendars aligned with each brand's marketing priorities.
- Create engaging, on-brand graphics and social content using Canva.
- Create and edit short-form video content for LinkedIn, Instagram, YouTube, TikTok, and other relevant channels.
- Repurpose webinars, podcasts, events, customer stories, and thought leadership into social-first content.
- Maintain distinct brand voices and visual identities while ensuring consistency across channels.
- Monitor social trends and identify opportunities to improve reach and engagement.
- Track performance by brand and recommend improvements based on results.
- Manage and moderate private and owned community groups across multiple brands.
- Monitor and participate in relevant external groups, forums, and online communities.
- Create discussions, prompts, and other engagement activities tailored to each brand's audience.
- Maintain community guidelines and escalate sensitive issues when needed.
- Identify recurring questions, feedback, and trends and share insights with internal teams.
- Research relevant podcast opportunities across the brand portfolio.
- Conduct outreach and pitch executives and subject matter experts for guest appearances.
- Coordinate bookings, scheduling, speaker preparation, and follow-up.
- Maintain a pipeline of podcast contacts and opportunities.
- Repurpose podcast appearances into social content and video clips.
- Identify and build relationships with relevant influencers, creators, and brand advocates for each brand.
- Coordinate influencer outreach, campaign briefs, timelines, deliverables, and approvals.
- Support both paid and organic influencer partnerships.
- Ensure partnerships align with the audience, tone, and goals of each brand.
- Track campaign performance and identify opportunities to improve results.
Qualifications
- 1-5+ years of experience in social media, community management, digital marketing, or content creation.
- Experience managing social media for multiple brands, business units, or distinct audiences.
- Strong ability to shift between different brand voices, audiences, and priorities.
- Proficiency with Canva and a strong eye for visual design.
- Experience creating and editing short-form social video.
- Experience managing or moderating online communities.
- Strong writing, communication, and relationship-building skills.
- Highly organized and able to manage multiple brands, campaigns, and deadlines simultaneously.
- Experience with influencer marketing, podcast outreach, or media relations is a plus.
Benefits
- Medical, dental, and vision insurance options
- 100% Employer paid short/long term disability
- 100% employer-paid Basic Life and AD&D insurance
- 401(k) retirement plan with a 100% company match up to 4%
- Flexible paid personal/vacation time built on mutual trust and accountability
- 10 sick days annually
- 10 company paid holidays
- 12 weeks paid parental leave