Social Media & Community Manager

Responsibilities

• Prospect local designers, architects, installers, and builders, using social media as the primary vehicle for initial outreach and relationship building
• Drive qualified homeowners into the showroom by engaging local community groups (Nextdoor, Yelp, Google, Meta, and Facebook neighborhood groups) and running hyper-targeted local digital strategies
• Maintain a consistent physical presence in-market — visiting design firms, job sites, and lifestyle hubs across Newport Beach, Irvine, and the greater Orange County area
• Own the full relationship lifecycle, ensuring every digital interaction becomes a CRM-logged opportunity for the Tustin sales team
• Report monthly statistics for our social media engagement, outreach, connections, and opportunities
• Identify new media opportunities and networks, and connect with social media influencers

Social Media Execution & Prospecting Engine

• Partner with the Head of Content Creation and Strategy to surface local story opportunities — Tustin projects, slab arrivals, designer activity, and behind-the-scenes moments — that drive engagement and qualified leads
• Proactively engage the local trade ecosystem and affluent homeowners on Instagram and LinkedIn, using thoughtful commentary to turn followers into showroom visitors
• Support the @bedrosians.tustin handle's local visibility with content aligned to relevant geotags, hashtags, and Tustin-area audience goals

Events & Hyperlocal PR

• Lead a diverse showroom event calendar, including recurring trade events and specialized Homeowner Workshops
• Work with corporate marketing to land project reveals in luxury outlets and execute community-facing initiatives like charity nights and local lifestyle pop-ups
• Launch and scale localized partnerships, including designer showroom takeovers and co-branded content collaborations that reach high-net-worth local audiences

Qualifications

• A proven "hunter" mentality — using social media and offline networking as prospecting tools to open doors, build professional networks, and drive consumer traffic
• Experience with CRM platforms (HubSpot), social management suites (Dash Social, Hootsuite, Meta Business Suite), and community-building tools
• Familiarity with the Orange County luxury home-renovation landscape and the decision-making process for high-end residential projects
• Strong copywriting skills and command of platform-specific voice, tone, and formatting
• Experience briefing and shaping content with creative teams and video editors
• Bachelor's degree in Marketing, Communications, Journalism, or a related field — or equivalent work experience
• Influencer marketing and partnership experience
• Retail or omnichannel marketing experience

About Bedrosians Tile & Stone

With over 77+ years of excellence, Bedrosians Tile & Stone is a family-owned industry leader importing and distributing premium tile, natural stone, porcelain, mineral surfaces, slabs, and engineered surfaces. We operate 40+ locations across the United States, serving contractors, designers, architects, builders, retailers, developers, and homeowners with unmatched product selection and expertise.