Social Media and Content Ops Director

Publishing

We deliver the most innovative gaming experiences possible to players around the world. Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.

About the Role

We’re seeking a Social Media and Content Ops Director to help lead the strategy, innovation, and global growth of Fortnite’s social media ecosystem. This leader will play a critical role in defining Fortnite’s social vision across games and brands, driving engagement, community connection, and creative excellence.

What You'll Do

• Partner with executive leadership to translate company priorities into breakthrough social storytelling and audience engagement strategies
• Drive innovation in content formats and platform strategies, championing a culture of experimentation that empowers teams to explore new approaches to creator partnerships, live content, and community interaction—ensuring Fortnite’s presence stays ahead of evolving trends and emerging technologies
• Have a strong operational focus with peers in Marketing and Publishing Production to drive authentic appointment setting around key Fortnite beats
• Integrate data and insights into creative decision-making to ensure storytelling and engagement efforts are both impactful and measurable, while proactively tracking and evaluating outcomes
• Collaborate cross-functionally with paid media, influencer, and communications teams to orchestrate cohesive campaign ecosystems and to guide platform relationships with key partners (e.g., TikTok, YouTube, Meta, X, Reddit, Twitch) to drive innovation and co-marketing opportunities
• Advocate for audience-first thinking and authentic brand connection, and oversee governance, tone, and consistency of Fortnite’s brand voice across all game modes and global regions
• Aggressively analyze metrics on social content performance, with quick iteration and feedback cycles to inform how to improve subsequent campaigns