Social-First Concept Artist
We’re looking for a 3D & Concept Artist who understands how Minecraft shows up in pop culture and knows how to turn ideas, stories, and strategic concepts into compelling visual artwork that people want to engage with, share, and remember. This is a hands-on creator role supporting Minecraft’s global marketing and social efforts across owned, earned, and paid channels.
About the role
You will create high-quality 3D artwork, visual concepts, mockups, sketches, key visuals, and presentation-ready creative that supports social media, paid media, marketing campaigns, franchise moments, and broader storytelling initiatives. You will partner closely with Creative, Marketing, and Social teams to help bring ideas to life in ways that feel playful, relevant, and unmistakably Minecraft. The focus is visual storytelling and concept development, transforming ideas into tangible creative expressions for marketing campaigns, social content, events, product launches, and community initiatives.
Responsibilities
- Create high-quality 3D artwork, visual concepts, key visuals, sketches, mockups, and creative explorations that support social media, paid media, marketing campaigns, franchise initiatives, and community activations.
- Translate creative briefs, business objectives, franchise moments, and marketing strategies into compelling visual concepts that clearly communicate ideas and inspire stakeholders.
- Develop concept artwork, environmental imagery, product visualizations, campaign assets, and creative mockups that help define and evolve visual directions for projects.
- Create presentation-ready visual materials that help communicate ideas during planning, pitching, and creative development phases.
- Produce artwork adaptable across multiple channels and formats, including social media, paid media, websites, events, marketing campaigns, presentations, and partner materials.
- Collaborate closely with Creative Directors, Art Directors, Marketing teams, Social teams, and Producers to ensure artwork aligns with strategic objectives and brand standards.
- Explore multiple visual directions and iterations, balancing speed and creativity while maintaining a high-quality bar.
- Stay current on design, gaming, entertainment, technology, and cultural trends, proactively bringing forward new ideas, techniques, and visual opportunities.
- Experiment with new tools, workflows, and formats, including AI-enabled creative workflows, to improve efficiency, creative exploration, and concept development.
- Ensure all artwork aligns with Microsoft and Mojang Studios standards around brand integrity, accessibility, confidentiality, and community guidelines.
Requirements
- 5 to 7+ years of experience in 3D art, concept art, visual development, entertainment art, marketing design, gaming, or related creative fields. Exceptional portfolios can outweigh years of experience.
- A strong portfolio demonstrating expertise in 3D artwork, concept development, visual storytelling, mockups, sketches, key visuals, or campaign creative.
- Proven ability to take ideas from concept through execution, using visual thinking and artistic craft to communicate direction and intent.
- Strong understanding of composition, lighting, color, form, storytelling, and visual communication.
- Experience creating artwork that supports both marketing objectives and audience engagement across a variety of channels and touchpoints.
- Ability to work across different levels of fidelity, from rapid sketches and visual explorations to polished presentation materials and final artwork.
- Proficiency in industry-standard 3D and creative tools used for modeling, rendering, visual development, and image creation.
- Experience developing mockups, visual prototypes, and concept materials that help stakeholders understand and align around creative ideas.
- Strong collaboration skills with experience partnering across Creative, Marketing, Social, Production, Community, and leadership teams.
- Comfort working in rapid creative cycles, incorporating feedback efficiently, exploring multiple directions quickly, and maintaining quality under tight timelines.
- Strong understanding of brand consistency and good judgment around creating work for a global audience and a passionate community.
- Experience with AI-enabled creative workflows is a strong plus (e.g., accelerating ideation, concept development, design exploration, rendering workflows, or iteration while maintaining quality and originality).
- Experience with Minecraft is highly desired.
Benefits
- Medical, dental, vision, life, and disability insurance plans.
- Employee Stock Purchase Program (ESPP) and 401K with company match after 12 months of tenure.
- Health Savings Account (HSA) on the HDHP plan.
- SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions.
- Corporate discount savings program and other discounts.
- On-demand training program and access to certification prep, technical and leadership courses/books/seminars after 6+ months of tenure.
- Certification discounts and perks for associations like CompTIA and IIBA.
- Dedicated customer service team for benefits and resources, plus a certified Career Coach.