Social Content Creator

Job Description

This individual will help shape the voice of innovation from iconic brands to deliver exceptional social experiences through creativity, production, flawless operational execution, tactical coordination, and seamless day-to-day management of bold, trend-setting content!

Key Responsibilities

• Lead daily social operations, including Content Creation (80%)
  • Create thumb-stopping content that resonates with diverse audiences across platforms like Instagram, TikTok, and Facebook, including but not limited to shooting original videos and taking photos
  • Design static graphics, produce short-form videos, while maintaining project timelines
  • Cook up content production workflows with stakeholders, managing asset requests, approvals, and publishing schedules
  • Write copy for post captions & supplement proactive engagement responsibilities of the Consumer Engagement team
  • Collaborate with internal teams and agency partners to align content with brand strategy and campaign goals
  • Stay ahead of social trends, platform updates, and emerging formats to inform content strategy
  • Run brand’s organic social handles, including engaging via DM with brand followers and prospective audiences while maintaining the brand’s expression.
  • Note: you will be expected to appear on camera in content.
• Social Media Operations & Tactical Execution (20%)
  • Plan and execute social media campaigns including platform coordination, and performance tracking
  • Partner with appropriate members of social media team to implement performance metrics, identify optimization insights & opportunities, for tactical improvements to content and engagement strategies
  • Maintain social media content calendars across multiple platforms, ensuring strategic alignment and brand consistency
  • Monitor social media trends and platform updates, providing tactical recommendations for content optimization

Qualifications

• Bachelor’s degree in marketing, communications, design, or a related field preferred
• 2-3+ years of experience in social media management with demonstrated experience in operational coordination and campaign execution
• Excellent copywriting and communication skills and proven experience, content creation and coordination
• Strong graphic design, videography, photography, and video editing skills (Adobe Creative Suite, Canva, CapCut, etc.)
• Please be prepared to provide a portfolio showcasing your best design work or standout social content that demonstrates your creative impact
• Strong project management skills with ability to manage multiple priorities, deadlines, and stakeholders simultaneously
• Deep understanding of social media platforms, trends, best practices, and content optimization techniques
• Experience With Social Media Management Tools (Sprinklr Preferred)
• Detail-oriented with strong follow-through and accountability
• Ability to work collaboratively in a fast-paced, team-oriented environment
• Experience with social media analytics and performance reporting.