Services Marketing Professional

This role is designed as 'Hybrid' with a requirement to work on average 2 days per week from an HPE office.

About the company

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We value varied backgrounds and succeed here. We offer flexibility to manage work and personal needs, make bold moves together, and are a force for good.

Responsibilities

• Defines and/or manages execution of services marketing strategies and tactical plans.
• Develops/manages marketing program budgets.
• Aligns organizations/processes to achieve program goals.
• Develops and/or manages delivery of value propositions/messaging for assigned services offerings (e.g., HPE Complete Care Service, HPE Tech Care Service, HPE Managed Services).
• Develops and/or executes deliverables that drive external awareness.
• Manages customer-facing aspects of new service introductions and contributes messaging to new product introductions.
• Refreshes services messaging and end-of-life (EOL) messages.
• Measures services marketing effectiveness using closed-loop analysis.
• Drives continuous improvements to marketing efficiency and effectiveness.
• Performs analysis to support services marketing activities such as competitive analysis and synthesis of syndicated and/or primary research.
• Collaborates with Businesses, Marketing Communications, Delivery, and other teams to execute services marketing plans.
• Tracks and reports program metrics.
• Assists with key event planning and execution.
• Develops and communicates closed-loop post-analysis of assigned programs.
• Creates messaging and content for services marketing programs.
• Performs marketing operations activities as required (e.g., purchase orders and asset publishing).

Requirements

• BA or BS in Marketing or related field; MBA preferred.
• 3+ years of marketing experience.
• Sales and/or channel experience a plus.

Skills

• Knowledge of marketing principles, practices, tactics, and tools.
• Understanding of offering category and company offerings/strategy.
• Project and budget management skills.
• Strong written and oral communications.
• Strong analytical skills.
• Good interpersonal skills.
• Ability to work as part of a team.
• Ability to interface effectively with multiple levels of the organization and functional disciplines.
• Influencing skills.

Impact and scope

Recommends and deploys marketing programs that drive demonstrable awareness. Moderate complexity with considerable cross-functional and cross-organizational interaction. Generally not senior management or partner/customer-facing.

Benefits

• Comprehensive suite of benefits supporting physical, financial, and emotional wellbeing.
• Personal and professional development programs catered to career goals.
• Unconditional inclusion with flexibility to manage work and personal needs.

Pay

The expected salary/wage range for this position is as follows. Actual offer may vary based on geographic location, work experience, education/training, and/or skill level:

• United States of America: Annual Salary USD 75,400 - 143,200 in Colorado.
• USD 71,500 - 164,400 in Georgia and Texas.

The listed salary range reflects base salary. Variable incentives may also be offered.

Information about employee benefits offered in the US can be found at myhperewards.com.

Schedule

Hybrid role requiring an average of 2 days per week in an HPE office.