SEO Specialist - USA | Remote

About the Role

Gentask Virtual Assistance Services is seeking an experienced SEO & Website Optimization Specialist to assess and improve website performance, organic search visibility, and user experience. The successful candidate will identify technical website issues, optimize on-page SEO, improve search rankings, and develop data-driven strategies to increase organic traffic and patient appointments. This project-based, remote role is ideal for an SEO professional with hands-on experience in website optimization, SEO strategy, Google Ads management, keyword research, local SEO, retargeting, and lead generation.

Key Responsibilities

• Conduct SEO audits and identify and fix technical website issues.
• Optimize website speed, mobile responsiveness, and user experience.
• Improve on-page SEO, including meta tags, headers, and website content.
• Ensure proper website indexing to support organic search performance.
• Develop and implement data-driven SEO strategies.
• Conduct keyword research and optimize website content.
• Improve local SEO to increase relevant traffic and bookings.
• Analyze and optimize Google Ads campaigns.
• Refresh ad creatives and improve campaign targeting.
• Implement retargeting strategies using email lists and lead magnets.
• Provide actionable recommendations for sustainable SEO growth.
• Provide insights on social media integration with a focus on SEO.

Required Qualifications

• Proven experience in SEO.
• Proven experience in website optimization.
• Proven experience managing Google Ads.
• Strong analytical skills for diagnosing website issues and implementing effective solutions.
• Familiarity with retargeting strategies and lead generation techniques.
• Ability to provide clear, actionable recommendations for improving organic search rankings.

Preferred Qualifications

• Experience in the health and wellness industry.

Skills & Competencies

• SEO auditing and optimization
• Technical SEO
• On-page SEO
• Keyword research
• Content optimization
• Local SEO
• Website performance optimization
• Website indexing
• Google Ads management and optimization
• Retargeting strategies
• Lead generation
• Analytical and problem-solving skills
• Data-driven SEO strategy
• User experience optimization
• Social media and SEO integration

Education & Experience

Education: No specific education requirement is provided in the original job description.

Experience:

• Proven experience in SEO, website optimization, and Google Ads management.
• Experience with retargeting and lead generation techniques.
• Health and wellness industry experience is preferred.

Work Arrangement & Schedule

• Location: Georgia, Georgia, US
• Work Arrangement: Remote / Work from home
• Employment Type: Project-Based

Compensation & Benefits

• Opportunities for growth.
• Work from home with a stable position.
• Supportive and dynamic team environment.