SEO Specialist - Remote
About the Company
Propecta is a fast-paced, creative digital SEO agency that works with forward-thinking companies and leading B2B and technology brands. Its team brings together SEO specialists, content marketers, designers, editors, and other creative professionals to develop smart, results-focused digital strategies. The agency works with technology-focused clients, including companies such as Marketo and Atlassian, and emphasizes creative thinking, strong collaboration, and effective SEO execution.
About the Role
Propecta is seeking a Search Strategist to lead SEO and content strategies for medium and large B2B organizations. This role is focused on developing holistic, prioritized SEO campaigns that align search strategy with broader content marketing and business objectives. The ideal candidate will have proven experience in B2B SEO and content strategy, a strong understanding of the current SEO landscape, and the ability to work effectively with teams, clients, and stakeholders.
Key Responsibilities
- Develop holistic SEO strategies for medium and large organizations.
- Create carefully prioritized SEO campaigns based on business and search objectives.
- Lead B2B SEO and content strategy initiatives.
- Evaluate current SEO trends, practices, and industry developments.
- Translate SEO insights into actionable strategies and recommendations.
- Collaborate with content marketers, SEOs, designers, editors, and other specialists.
- Help manage teams and coordinate work across multiple contributors.
- Communicate SEO strategies and recommendations to stakeholders across different roles.
- Identify opportunities to improve organic search visibility and content performance.
- Support clients with strategic SEO planning and execution.
Required Qualifications
- Professional experience in content marketing and SEO within a digital agency or in-house marketing environment.
- Proven, recent track record leading B2B SEO and content strategies.
- Strong knowledge of the current SEO industry and evolving search practices.
- Ability to develop comprehensive and prioritized SEO campaigns.
- Strong problem-solving and strategic thinking skills.
- Ability to work independently and take initiative.
- Experience managing teams and collaborating effectively with others.
- Excellent written and verbal communication skills.
- Ability to communicate effectively across different channels and with varied audiences.
Work Arrangement
- Primarily remote work environment.
- Collaborative, creative, and fast-paced agency setting.
- Opportunity to work with B2B and technology-focused clients.
- Role combines strategic SEO planning, content strategy, collaboration, and team leadership.