SEO Manager

Job Summary

Search Engine Optimization (SEO) Manager position available at Driven Brands, a leading automotive services company with locations across North America. The role involves planning and implementing SEO strategies to enhance organic search performance.

Responsibilities

• Audit and continuously monitor SEO performance to identify issues and implement solutions
• Evaluate content and technical performance to make recommendations and adjustments
• Identify and document SEO best practices for website management
• Conduct keyword research to guide content optimization and improve website content, landing pages, and paid search copy
• Create SEO Key Performance Indicators (KPIs) for consistent performance management and reporting

Requirements

• 3-5 years of experience managing enterprise-level SEO
• Broad and deep knowledge of marketing technology concepts, practices, and procedures, particularly relevant to retail, quick service restaurants (QSR), or similar multi-location businesses
• Experience with content management systems (CMS) like Contentful, local listing tools (Semrush), and analytic tools (Google Analytics)
• Exceptional communication and interpersonal skills, with strong analytical capabilities
• Detail-oriented with strong organizational skills, and good problem-solving and communication abilities
• Ability to prioritize and manage multiple projects with competing deadlines
• Positive attitude and team player

Qualifications

• Technical knowledge with the ability to explain SEO concepts to non-technical audiences
• Experience in a fast-paced, multi-location business environment
• Knowledge of SEO best practices and industry trends

Benefits

• Paid time off and holiday pay
• Health and wellness benefits
• Early access to 50% of earned wages through myFlexPay program