SEO / GEO Search Specialist (AI & Answer Engine Optimization)

About the role

The SEO / GEO Search Specialist will be responsible for optimizing content to improve search engine rankings and drive traffic to the company's website. This role will also involve analyzing data from various sources to inform SEO strategies.

Responsibilities

• Develop and execute SEO strategies for both organic and paid search campaigns
• Optimize website content, including meta tags, titles, and descriptions
• Analyze keyword performance and adjust strategies accordingly
• Monitor and report on search engine rankings and traffic metrics
• Collaborate with cross-functional teams to ensure alignment on SEO goals

Requirements

• Bachelor’s degree in Marketing, Communications, or related field
• 2+ years of experience in SEO, SEM, or related digital marketing roles
• Strong understanding of search engine algorithms and best practices
• Experience with Google Analytics and other SEO tools
• Excellent communication and collaboration skills

Qualifications

• Proficiency in SEO tools such as Ahrefs, SEMrush, and Moz
• Knowledge of Answer Engine Optimization (SEO for chatbots and AI)
• Experience with AI-driven content creation and optimization
• Ability to analyze and interpret complex data sets

Skills

• SEO
• SEM
• Content optimization
• Data analysis
• Communication

Benefits

• Flexible remote work schedule
• Competitive salary
• Professional development opportunities
• Health insurance benefits

Pay

$60,000 - $75,000 annually

Schedule

Full-time, 40 hours per week