SEO & AEO Lead
OpenArt AI · San Carlos, CA · Yesterday
HybridMarketing$200k–$250k/yrFull-time
About the role
We're looking for an SEO & AEO Lead to run OpenArt's SEO team and own how we get found—both in Google and in AI assistants. This is a player-coach role: roughly half your time leading a small, distributed team and half hands-on in the work.
Organic Strategy & Growth
- Own organic end-to-end across Google and AI assistants: cluster strategy, page production, technical health, links, and the results they deliver in traffic, rankings, and paid subscribers.
- Move our hardest category head terms in AI image and video into the top results, and be honest about which need better content versus authority we don't yet have.
- Own measurement, including connecting SEO performance to revenue by cluster, and make the calls on where to stop investing— including in clusters you originally championed.
Team Leadership
- Run the SEO team day to day, set the bar for briefs, templates, and review, and own the output as a whole.
- If pages ship late or quality slips, that's yours before it's anyone else's.
- Coach the team on AEO and on working with AI.
Content & AI-Powered Production
- Ship the hardest clusters yourself, from keyword set to live pages.
- You set the standard by doing the work, not by describing it in a doc.
- Build the production system that lets a small team publish hundreds of pages a month with AI: prompts, templates, review criteria, and a kill rate you can defend.
AEO & AI Discovery
- Own how OpenArt shows up in AI assistants and AI Overviews across tracked prompt sets, and define what we count.
- The data is noisy and easy to over-read, so the metric has to be one leadership can actually act on.
- Earn citations where they actually come from: comparison pages, structured Q&A, schema, and original data on-site, plus YouTube, Reddit, and third-party roundups off-site.
Authority & Link Building
- Direct link acquisition. Pick the target pages, set the anchor strategy, decide what's worth paying for, and review what the link builder brings rather than rubber-stamping it.
Technical SEO
- Keep the technical foundation sound as publishing volume scales, working directly with engineering.
- Write tickets engineers can act on and defend the priority when SEO work competes with product work.