Senior Visual Designer

Hinge Health is growing our team of passionate creatives on a mission to get every body moving. The Senior Visual Designer on the Brand, Creative & Content Growth Creative team will lead the visual strategy and design execution for our growth marketing efforts, driving member enrollment through high-impact, memorable brand experiences. You will shape visual systems and campaign concepts that translate complex clinical, behavioral, and product value propositions into clear, compelling experiences that build trust and motivate action. You will also play a central role in bringing new products, programs, and member experiences to market, mentoring other designers, and driving creative innovation in a fast-paced, agile environment.

Responsibilities

• Own the design vision for growth marketing initiatives: translating complex clinical and product value propositions into compelling visual narratives that drive enrollment.
• Bring new products to market: launch new member offerings and experiences, building creative systems and campaign assets that introduce new value clearly and effectively.
• Design integrated campaigns across channels, leading visual development to create cohesive experiences that move members from awareness to action.
• Define the end-to-end member journey, shaping how the Hinge Health brand appears across key touchpoints to ensure experiences are visually strong, consistent, intuitive, and impactful.
• Scale and evolve design systems by architecting and maintaining robust, scalable design libraries, templates, and components that enable the team to move quickly while maintaining high consistency and craft.
• Mentor and raise the bar by guiding and developing visual designers through feedback, coaching, and example-setting, while establishing a clear standard for category-leading creative.
• Elevate and unify the Hinge Health brand across B2C channels through design, experimentation, and insights, positioning us as a top-tier brand and market leader.
• Use system-level thinking to codify brand expression in scalable, component-based systems that support an AI-forward creative future.
• Thrive in a fast-paced, data-driven environment, balancing high-quality craft with speed, iteration, and evolving business priorities.
• Lead 0→1 initiatives from ambiguity to launch, bringing clarity to strategy, visual direction, and execution for new products and programs.
• Build strong cross-functional partnerships with Growth Marketing, Product, Content Strategy, Creative Operations, and leadership to align creative work with business goals.
• Translate insights into action by using performance data, member behavior, and experimentation learnings to refine concepts and inform future creative strategy.
• Present work with clarity and conviction, articulating creative rationale, tradeoffs, and recommendations to stakeholders at all levels.
• Create the conditions for team excellence through mentorship, thoughtful feedback, and operational rigor that helps others do their best work.

Requirements

• 3+ years of visual design experience in brand, growth marketing, integrated campaign, or related creative environments.
• A strong portfolio demonstrating high-quality visual design work across digital channels such as web, email, paid media, landing pages, direct mail, and brand storytelling.
• Experience leading visual strategy and execution for integrated marketing campaigns, product launches, or member-facing go-to-market initiatives.
• Expert proficiency in Figma and Adobe Creative Suite, with experience building or evolving design systems, templates, and component libraries.
• Experience partnering cross-functionally with marketing, product, and content stakeholders and using performance data or experimentation results to inform creative decisions.

Preferred Qualifications

• Experience in healthcare, digital health, and/or consumer subscription.
• Experience designing for B2C or B2B2C member journeys.
• Experience leading design teams and raising design standards through critique, process improvement, and creative direction.
• Comfort operating in agile, sprint-based, or experimentation-heavy environments with multiple concurrent workstreams.

Schedule

This is a hybrid role based in the San Francisco office, requiring in-person attendance three days per week for a full 8-hour business day. On remote days, employees are expected to work during core business hours with flexibility. The office is part of a dog-friendly workplace program. Occasional off-site or on-site events may occur.

Benefits

• Comprehensive medical, dental, and vision coverage, including help with gender-affirming care, family and fertility planning tools, and travel reimbursements if healthcare isn’t available where you live.
• Retirement savings with traditional or Roth 401k options, including a 2% company match.
• Modern life stipends for learning and development.
• Discounted company stock through our ESPP with easy payroll deductions.

Pay

Compensation range: $120,000 - $160,000 per year.