Senior Sales Rep.

Sales & Business Development

• Meet or exceed monthly and quarterly revenue targets for assigned accounts of $175,000 per month or $525,000 per quarter.
• Possess and prospect, qualify, and convert new customer relationships for sustained branch growth.
• Expand wallet share within existing accounts through solution selling and product recommendations.
• Conduct outbound calling and follow-up activities to generate new opportunities.
• Develop and execute sales plans aligned with branch priorities and market trends.

Customer Relationship Management

• Serve as primary point of contact for assigned customers, providing expert product guidance and support.
• Proactively understand customer project pipelines and stocking needs.
• Deliver responsive communication, solutions support, and problem resolution.
• Partner with operations and inside sales to ensure a seamless customer experience.

Product & Technical Expertise

• Maintain working knowledge across low-voltage security, fire, access, video, and related product lines.
• Provide product recommendations based on project specifications and application requirements.
• Participate in vendor training, technology updates, and market education.
• Support branch demonstrations, customer events, and supplier promotions.

Market & Supplier Engagement

• Collaborate with branch vendors and manufacturer partners to drive joint opportunities.
• Promote supplier programs, pricing incentives, and new product introductions.
• Monitor competitive activity and market needs to inform sales strategy.

Reporting & Activity Management

• Maintain accurate CRM documentation of sales pipeline, key projects, and follow-ups.
• Provide sales forecasts and territory updates to branch leadership.
• Track performance against targets and KPI expectations.