Senior Product Marketing Manager, Developer Platform & GTM
About the role
For our client, we are seeking a Senior Product Marketing Manager, Developer Platform & GTM to join the team of a leader in the Information Technology space. This role will shape positioning, messaging, and go-to-market strategy for a developer platform and its surrounding ecosystem. You will partner closely with Product and Engineering leadership to translate technical capabilities into compelling market narratives that drive adoption, engagement, and launch success. This is a highly cross-functional role with visibility across developer programs, events, and lifecycle marketing, helping the business scale its reach within the developer community. Location: Remote - US based candidates only, no visa sponsorship available.
Responsibilities
- Own positioning and messaging for the developer platform and associated offerings
- Lead the marketing strategy for a flagship event for builders
- Develop cohesive go-to-market motions for reaching and activating developers
- Manage major developer platform launches with clear communication
- Drive awareness and community engagement across the developer lifecycle
- Serve as a senior marketing advisor to Product leadership
- Manage AWS MDF investment to enhance developer go-to-market strategy
Qualifications
- 7+ years in product marketing or developer go-to-market roles
- Experience marketing technical products like APIs or developer tools
- Technical fluency to engage with Product and Engineering teams
- Strong skills in positioning and storytelling
- Proven experience leading complex launches and developer programs
- Ability to operate strategically and execute effectively
- Strong instincts for cross-functional collaboration and navigating ambiguity
Benefits
- Flexible workplace options for remote or hybrid work
- Health and wellbeing resources
- Paid volunteer days
- Support for family and personal goals
- Community engagement opportunities
Pay
$179,100 – $233,825 annually