Senior Product Marketer (Aftermarket)
Valeo · Norfolk, VA · 5 days ago
MarketingFull-time
About the role
Join Valeo’s teams specialized in the automotive aftermarket, and revolutionize customer relations through digital solutions!
As a Senior Product Marketer (Aftermarket), you will be responsible for:
- Pricing & profitability: definition, adjustments and evaluation of impacts in cost and sales prices
- Promotion: guide the communication, develop and implement market campaigns, incentive actions and monitor the results
- Place: supporting sales team with the development of new customers, product introduction, evaluation of offer and development of existing customer accounts
- Services: guide needs in terms of training and other services needed according to the product line
- Participate in development and release projects - Is the champion for structural market analysis : product & service
- Contributes to the implementation of the distribution strategy
- Is responsible for promotion, communication services and sales animation activities related to product lines:
- Day to day coordination/ monitoring of monthly corrective action plans according to monthly results & follow up w/ sales
- Visit clients and prospects on a regular basis, incidentally alone
- Gives support for product-technical questions to customers and customer service.
- Gives the marketing input for his perimeter to the monthly demand planning exercise.
- Act in Project team, according to his/her respective actions in Project planning
- Develop and support w/ data the business case, offering market knowledge, sales targets, deadline, GM target, volume and others relative to the marketplace
- Requests and approve product modification w/ the respective suppliers, in order to align the product to the market needs
- The buyer of the respective line of activity, responsible for negotiating purchase prices of new items and / or review of contracts, in order to meet the Market and Division needs
Requirements
- Bachelor's Degree in Business, administration, engineering, trade, marketing or other related fields
- Spanish language and experience in the aftermarket, auto parts channel/industry is highly preferred.
- Knowledge of automotive wiper product lines, market trends, and aftermarket distribution channels is preferred.