Senior Product Marketer

About the role

Senior Product Marketer for Kyruus, RevSpring's care access and provider data business. You will own product marketing for the full portfolio: positioning, messaging, sales enablement, and launch, using AI tools daily, judged on logo attainment, bookings, and adoption.

Responsibilities

• Own positioning and messaging for health system CIO and health plan head of digital experience.
• Build sales enablement: battle cards, competitive intel, deal support, pricing narratives that reps actually use.
• Run thought leadership and customer engagement program: webinars, written pieces, podcast appearances, curated invite‑only events around internal leaders.
• Drive bookings and logo attainment through campaigns and launch motions tied to measurable outcomes.
• Keep pace with product roadmap and discovery, turning them into external‑ready narrative without lag.
• Drive adoption and value realization so existing customers understand and use what they already own.
• Build for AI‑mediated buyer discovery, not just traditional SEO and channels.

Requirements

• 5‑8 years of B2B SaaS product marketing, ideally in health IT or another regulated, technical industry.

Qualifications

• A builder, not a purist – knows the playbook and when to skip a step.
• Real comfort with ambiguity, competing priorities, and no finished playbook.
• AI‑assisted work as a daily habit, not an experiment.
• Writing and talking that make dense products sound compelling.
• Scrappy, resourceful streak suited to a lean team and smaller budget.