Senior Product Manager, Patient Marketing

Sanofi Rare Diseases is modernizing its successful 30+ year rare disease business model to deliver new therapies over the next five years and maintain leadership in the pharma environment. This role will help drive Sanofi towards a personalized, optimized patient experience and improved patient outcomes in immune challenges, rare diseases, blood disorders, cancers, and neurological disorders.

Responsibilities

• Drive development and execution of omnichannel patient campaigns, including digital, social, and CRM.
• Develop patient education materials, including decks and leave-behinds.
• Play a key role in launch planning and execution, ensuring strong patient marketing readiness across multiple launches.
• Identify and execute on new opportunities to expand reach and impact.
• Understand patient unmet needs regarding engagement and deep knowledge of CareConnect PSS.
• Collaborate cross-functionally to align objectives with brand strategy.
• Continuously optimize and identify new ways to improve customer engagement and education of disease and product.
• Establish clear objectives and metrics to measure total customer value; partner with analytics teams to track KPIs, performance analytics, and ROI by channel.
• Drive development of supporting materials to accompany patient education programs.

Requirements

• 5+ years of relevant experience in patient marketing or related fields.
• Successful track record of strategic decision-making, innovation, and problem-solving in uncharted territory.
• Experience working in large-scale, complex multidisciplinary teams with proven ability to influence without authority.
• Digital-forward mindset.
• Bachelor’s degree required.
• Ability to travel 25% within the U.S.

Benefits

• Supportive, future-focused team environment.
• Endless opportunities for career growth, including promotions or lateral moves, domestically or internationally.
• Thoughtful, well-crafted rewards package recognizing contributions and amplifying impact.
• Comprehensive health and wellbeing benefits, including high-quality healthcare, prevention, and wellness programs.
• At least 14 weeks of gender-neutral parental leave.

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers.