Jobs · Marketing · California

Senior Product Manager

Kikoff · San Francisco, CA · 1 wk ago
Marketing$200k–$260k/yrFull-time

What you can expect in this role

- Look deeply at the data and talk to users to find what engages them and create engagement loops using content and experiences that leverage product, comms and alert touch points. - Constantly develop and experiment on experiences and types of content that will keep users hooked. - Drive strategic insights that shape roadmaps for engineering, design and marketing using data and user stories to build conviction. - Explore our data and users to create interesting segments and relevant insights and content to drive a virtuous loop of engagement. - Take direction from leadership regarding the key objectives your team needs to drive, but outline a roadmap with your product team to achieve successful outcomes, together. - Drive the discovery process to form a deep understanding of our users and to uncover the products and features that will best empower those consumers. - Reach beyond instinct alone to capture and analyze the right data to allow you to make the most informed decisions as you continue to evolve your approach. - Champion your products within your team, across the company, and with consumers.

What will help make you successful

- Excellent writing and communication skills to communicate both with users and internally to drive strategy, learning and iteration. - Readiness to roll up your sleeves in all parts of the content journey from copy to setting up comms and product touch points to measuring and interpreting results. - Extremely data driven and constantly looking for the “why” behind the data to understand what drives user behaviors and explains metric patterns. Pulling the data yourself is a strong plus. - You have empathy for consumers and a passion for solving consumer problems in new and innovative ways. - You feel comfortable in the driver's seat and have a natural way of knowing how to get to the destination, but also know when it's time for others to drive. - You've worked on successful digital consumer products for at least 2 years, preferably in a fast-paced startup environment. - You can wear as many hats as necessary including marketer, researcher, interface designer, analyst, and friend. - An interest in and/or history working on modern consumer financial tools and products, with your own perspective on how best to innovate in this space.

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