Senior Platform Operations Manager

Job Summary

As Senior Platform Operations Manager, you will lead the strategy, execution, and optimization of our marketing technology ecosystem. You will architect, implement, and manage the systems and integrations that power our go-to-market (GTM) engine, with a sharp focus on scalability, data integrity, automation, and lead orchestration.

What You’ll Do

• Own the marketing technology stack (e.g., HubSpot, Salesforce integration, LeanData, Qualified, 6sense, attribution tooling, etc) — driving roadmap, implementation, integration, and performance.
• Evaluate, recommend, and deploy new tools to enhance marketing execution and measurement.
• Architect a scalable infrastructure that supports pipeline acceleration, attribution, scoring, and personalized engagement.
• Translate lead management and routing requirements into system logic.
• Own end-to-end implementation of lead assignment rules, SLAs, escalation flows, and scoring models.
• Partner with Sales Ops and Marketing Ops to continuously optimize routing for speed, accuracy, and fairness.
• Ensure data quality, enrichment, normalization, and compliance across platforms.
• Monitor data pipelines and troubleshoot discrepancies across systems.
• Establish governance frameworks for platform changes, including documentation, QA, and release management.
• Serve as the technical lead for marketing in cross-functional projects, including GTM launches, sales handoff optimization, and analytics integration.
• Identify automation opportunities to increase operational efficiency and reduce manual effort.
• Leverage AI and machine learning capabilities in tools to enhance targeting, scoring, and predictive analytics.
• Monitor and report on system health, performance metrics, and process efficiency.

What You’ll Bring

• 7+ years of experience with HubSpot, SFDC, 6sense, LeanData and other prospecting tools
• Deep expertise with marketing automation, CRM systems, and data integration tools (Marketo, Salesforce, LeanData, Segment, Workato, or similar).
• Strong understanding of lead lifecycle, funnel stages, routing logic, and attribution models.
• Experience with API integrations, custom workflows, and marketing data schemas.
• Strong organizational and project management skills.
• An unmatched attention to detail, taking pride in everything you do and understanding that the little things matter.

How We Support You

• Shared Success: Stock equity to ensure that as the company grows, you share directly in that success.
• Health & Wellness: Up to 100% employer-paid premiums for medical, dental, and vision coverage for employees and their dependents, along with comprehensive wellness benefits and healthcare concierge services designed to support your needs beyond traditional insurance.
• Financial Well-being: A comprehensive suite of financial benefits, including a 401(k) plan, company-paid life and disability insurance, tax-advantaged spending accounts, and a range of discounted voluntary offerings to help you customize and strengthen your overall financial position.
• Family Support: Paid Parental Leave policy, after six months of employment. Employees also receive access to Kindbody fertility and family-building benefits and dedicated leave specialists who help guide you through the entire process.
• Growth & Development: Generous annual stipends for both professional and personal development, empowering you to invest in your continued growth. You’ll also have access to a wide range of internal learning opportunities, ensuring you can build new skills, deepen your expertise, and advance your career with confidence.
• Time Off & Flexibility: Flexible vacation policy, paid holidays, and other perks to recharge.